POSITION DESCRIPTION

Marketing Project manager


eInstruction Corporation is the leading provider of interactive response systems
for the K-12 and postsecondary markets, based in Denton, Texas. A wholly owned
subsidiary, based in Cincinnati, Ohio, is the leading provider of timesaving
educational software products for test preparation and administration, lesson
planning, and student performance assessment for educators and educational
publishers.

The company¡Çs rapid growth makes it imperative to attract highly
qualified individuals who enjoy working in a fast-paced, productive, and
informal environment.
Position Summary
Plans, coordinates, and develops senior level support materials for the sale and
distribution of products and services through independent education consultants
and dealers. Leads the work of others - from concept inception through final
production - to deliver effective marketing campaigns, advertising, brochures,
sales kits and other promotional materials. Works with a wide degree of
creativity under minimal supervision and minimal range of decision-making.
Regularly updates manager and escalates issues to manager, as appropriate.
Responsibilities
* Responds to customer requests and questions, and consults with
customer to define need, recommend alternate or specific solutions.
* Works with manager to determine and obtain approval on budgetary
requirements and limitations.
* Leads project teams effectively on assigned projects, from
conceptualization through completion, ensuring timely and quality delivery of
final materials.
* Performs all logistical elements (organization, distribution, and
production) of marketing support materials for eCs and dealers.
* Interacts with key departments and resources in the development,
review, and approval of sales and marketing materials.
* Ensures consistency and accuracy of messages and adheres to
established corporate and department standards in review cycle of material
development.
* Supports various sales activities through the development of sales
collateral, ancillary materials required for proposals, sales presentations,
conferences, special events, seminars, etc.
* Composes copy and works in collaboration with designers on layout, as
required to ensure timely and quality delivery of final support materials.
* Monitors special projects and marketing activities and regularly
reports progress/status to management in writing and verbally.
* Provides additional support, as needed, to other distribution
channels.
* Fosters relationships and favorable contacts with internal and
external sales representatives.
* Performs other duties as assigned by management.
Core Performance Factors
The core performance factors described below are the essential abilities that
translate into desired on-the-job behaviors that contribute to the employee
successfully carrying out the assigned duties and responsibilities of this
position.
1. Use Technical/Functional Expertise: Possesses up-to-date knowledge in
the profession and industry; regarded as an expert in the technical/functional
area; accesses and uses other expert resources when appropriate.
2. Innovative: Generates new ideas; goes beyond the status quo; recognizes
the need for new or modified approaches; brings perspectives and approaches
together, combining them in creative ways.
3. Analyze and Solve Problems: Gathers relevant information systematically;
considers a broad range of issues or factors; grasps complexities and perceives
relationships among problems or issues; includes others in problems-solving
issues when appropriate.
4. Make Sound Decisions: Makes timely and sound decisions; makes decisions
under conditions of uncertainty; evaluates short- and long-term consequences
when making decisions.
5. Work Efficiently: Allocates one¡Çs own time effectively; handles
multiple demands and competing priorities; manages meetings effectively.
6. Prepare Written Communication: Conveys information clearly and
effectively through both formal and informal documents; reviews and edits
written work constructively.
7. Show Work Commitment: Sets high standards of performance; pursues
aggressive goals and works hard to achieve them.
8. Demonstrate Adaptability: Handles day-to-day work challenges
confidently; is willing and able to adjust to multiple demands, shifting
priorities, ambiguity and rapid change; shows resilience in the face of
constraints, frustrations or adversity; demonstrates flexibility.
9. Commit to Quality: Emphasizes the need to delivery quality products
and/or services; defines standards for quality and evaluates products,
processes, and/or services against those standards; manages quality.
10. Drive for Results: Drives for results and success; conveys a sense of
urgency and drives issues to closure; persists despite obstacles and opposition.
Skills, Qualifications, and Experience
Required:
* Bachelor¡Çs degree or commensurate experience in Marketing.
* Proven experience working in a similar function for at least seven
years.
* Demonstrated advanced knowledge of sales and marketing processes.
* Possesses senior level marketing, sales, copy, and creative skills
that demonstrate an ability to communicate ideas effectively - both technical
and creative - in a clear, focused, and concise manner. Expected to provide
examples of work (e.g., marketing collateral) that demonstrate ability to create
and implement projects from various concepts.
* Possesses and displays excellent verbal and written business
communication skills with ability to convey information in a clear, focused, and
concise manner.
* Proven experience coordinating multiple projects or assignments
simultaneously and completing assigned tasks accurately and on a timely basis.
Cite examples of project management experience in planning, executing, and
maintaining marketing initiatives from start to finish.
* Proven experience working independently with little direction,
including identifying and resolving problems where independent decision-making
and initiative are required. Cite examples of independent decision-making and
self-initiative.
* Must demonstrate a strong attention to detail with excellent
organizational skills. Must provide examples of handling difficult situations
effectively while maintaining high volumes of work.
* Demonstrated experience identifying problems within project teams and
providing effective recommendations to resolve.
* Demonstrated strong proficiency and experience with complex computer
systems, including Microsoft Windows XP, Microsoft Word, Excel, and PowerPoint.
Desired:
* Experience with Microsoft Access or similar databases strongly
preferred.
* Direct response marketing and print advertising experience a plus.
Organizational Values
Our day-to-day working relationships among ourselves and with our customers
include the following commitments:
* We provide high-quality products and services to our customers in a
timely manner.
* We conduct our business affairs honestly and with integrity.
* We practice regular and open communication and always maintain and
respect the privacy of individuals.
* We value teamwork and cooperation; we proactively collaborate in an
atmosphere of mutual respect and equality, helping others and seeking help when
needed to achieve product and organizational goals.
* We value employees who are focused, productive, and goal-oriented, and
who place a priority on their work.
Apply to jobs@...<mailto:jobs@...> with MKTG PM in
subject



Ask me about the people we're hiring . . .

Columbus 1/2 Marathon<BLOCKED::http://columbusmarathon.com/>
_______________________________________
Lisa Kaminski
eInstruction
621 E. Mehring Way, Suite 228 ¡ü Cincinnati OH 45202
p 513-241-3415 x515 ¡ü f 513-241-5091 ¡ü c 513-807-5472
lisa.kaminski@...<mailto:lisa.kaminski@...>


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