Hello Group,

This is the last post for today, and I hope it helps somebody!

Re: The One Sales Secret That Can Explode Your Results...

People buy emotionally and justify their purchases logically -- after the fact.

This one truth holds up in any sales arena, including eBay, and for the vast majority of purchases. Accepting this as fact and learning how to apply it to your listings can make a huge difference in your results, not just today but for as long as you remain an active merchant of goods or services.

Emotions drive almost every buying decision!

If someone doesn't want a particular item, it doesn't matter how much they need it. They simply won't buy. Yet most of us tend to think we buy for logical reasons,
and we cling to any shred of evidence to prove it. With a strong desire for a particular item, sound reasoning to the contrary falls by the wayside.

When the "want" is strong enough, most people will move mountains to get it. Nothing can get in the way of the buyer who has set her sights on your item and is determined to not allow it to slip from her grasp.

Help your interested prospects to see themselves with the prize at the end of your auction.

It's not so much the new set of Calloway golf clubs... but what it will mean to their game and how that will make them feel about themselves as a result. The real reward is the emotional payoff that can only be theirs to experience if they win the item.

The greater the intensity and value of those feelings, the stronger the desire to attain them and the more money they'll happily spend to gain those deep-seated cravings.

Good Luck Everybody.