> Variables covarying positively with dimension X:
>
> * Tipping
> * Lynn's Anxiety index
> * Faith in advertizing
> * Confidence in the church (stronger with MAS)
> * Religious upbringing (stronger with MAS)
> * Neuroticism

(I should have written that these correlate negatively with X):

> * Use of cosmetics and deodorants (stronger with UAI)
> * Latitude in wealthy countries (cold countries use more deodorant!)
> * Agreeableness
> * Conscientiousness

Note that I'm not the first person to come up with this - all I did
was demonstrate that Hofstede's four/five factor solution is a lower
level analysis which ties into, and may be less useful than, factors
in a cultural model which focusses on higher level factors. A variety
of analyses, including personality questionaires on the one hand, and
Richard Lynn's analysis on national cultures from purely
non-psychological data on the other, verify the existence of two
primary dimensions of culture, one relating to IQ, Extroversion,
Openness, wealth, Individualism, and (inversely) Power Distance, and
the other relating to Neuroticism, low Agreeableness, low
Conscientiousness, high Masculinity, and high Uncertainty Avoidance.

The second dimension is variously labelled "Neuroticism" or "Anxiety,"
but it correlates with a variety of curious cultural norms beyond
those strictly related to either personality trait - why would high
factor X cultures have more confidence in advertizing? Why would they
be less Agreeable? Why would they use less deodorant, despite being in
a lower latitude? Religion (particularly Catholicism and Orthodox
Christianity) might seem an ideal vector for carrying this cultural
norm, but Japan actually seems to be the highest on this dimension!
Maybe the culture clusters could give some clue:

* Romance and Eastern European nations are highest in this factor.
* East Asian cultures are also rather high.
* German cultures are high.
* English speaking cultures are low to moderate.
* African cultures (while poorly represented in data sets) are low.
* Scandinavian cultures are lowest in this factor.


--Mark