August 20, 2008: Must... kill...


I've long advocated for banning the term
"redesign"<http://louisrosenfeld.com/home/bloug_archive/2008/04/the_redesign_mus\
t_die_talk.html>from
design discussions. (Crazy me, but I just think it's a good idea to
keep clear of time-boxed projects that are ill-conceived and ultimately a
waste of effort and money.) I think terms like "refine" and "tune" do a far
better job of describing what we should be doing: instituting ongoing
processes that help our sites evolve in response to a multitude of changing
variables.

I hate to sound like a fascist, but I think "build community" ought to be
the next one we throw on the pyre. Dunno, maybe I've read too many RFPs of
late, but what the hell is it supposed to mean? Is it truly achievable? Is
it even a good idea? How many organizations really want a community on
their hands to repeatedly feed, burp, and diaper? I think what we mean is
that we want to "better engage with more people". But until we find a
replacement term, can we just bite our tongues instead of using this
ridiculous, meaningless phrase?

PERMALINK
http://louisrosenfeld.com/home/bloug_archive/2008/08/must_kill.html

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