September-2008
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Cost is the elephant in the tent of telecentre dreams!
Almost
everyone agrees on the telecentre services that are desirable:
e-Governance, improved medical access and knowledge, job information,
agricultural information, educational resources, and a host of other
applications that make up the 'bouquet' of services that a telecentre
should provide. Likewise, there is agreement about the essential
infrastructure: basic technological and material infrastructure (e.g.
reliable power, telecommunication links, and physical infrstructure);
motivated, trained and locally-based operators; a personal computer
(PC) with broadband access to the Internet; software in the local
language and useful applications; and access to locally-relevant
information. Operating a telecentre entails other costly requirements:
operator income; telecommunication links, equipment maintenance and
software updating; training and retraining; hardware and software, etc.
A basic arithmetic for these requirements yields a hefty sum for the
first year of operation and even more for the total life of the project.
Few would disagree. But when it comes to paying the price, consensus fails.
Some
see telecentres as new public goods, vital contributions to the
community made possible today by revolutionary Information and
Communication Technologies (ICTs). As public goods, they are like
schools, medical facilities, defence, clean water, police protection,
roads and a host of other public services, which by general agreement
cannot be adequately supplied by private markets. In other words, they
must be provided by the government, or where government fails, by civil
society. Government relies on taxes in the interest of public good
projects, and civil society depends on private donations. Private
enterprise often only serves the rich and privileged, or concentrates
on entertainment rather than 'productive' information for the
community. In any event, it is alleged, the hope that telecentres will
become profit centres is largely refuted by the experience of India in
the last decade.
Others, in contrast, believe that if
telecentres are to succeed and be genuinely rooted in local
communities, they must be based on a for-profit model, enlisting the
enthusiasm and local knowledge of young operators. These operators
should be drawn from the local community and motivated by idealism and
entrepreneurial zeal to provide new knowledge to the communities they
serve. Only 'profit' motive and local knowledge can unleash the
entrepreneurial energy of a telecentre operator, making it likely that
he (or, in rare cases, she) will 'sell' the telecentre to the diverse
local constituencies it is meant to serve. The alternative,
publicly-financed telecentres, will, instead, produce a familiar
pattern of indifferent and sometimes corrupt public employees whose
principal motive is doing as little as possible to draw their
guaranteed salaries.
Most proposals for funding fall at or
between these two polar positions. There are, though, other models
where, for example, a corporation backs telecentres that are an
integral part of the corporation's core business. (The best examples
are ITC-IBD's thousands of e-Choupals, and similar, smaller projects
like Warananagar's Wired Villages and EID Parry's IndiaAgriline
(Parry's Corners). All operate telecentres as an integral part of the
firm's core business, and only incidentally as a freestanding community
service provider. Services not central to the corporation's main
business are sometimes offered but are incidental.)
The two
contributors to this debate are unusually experienced and persuasive
proponents of their views, though they reach diametrically opposed
conclusions. Subbiah Arunachalam's long and successful experience is
largely with telecentres supported by a well-funded NGO. That
experience leads him to conclude that public funds are the only
reliable source of long-term support for telecentres that benefit all
stakeholders. Dwight Wilson, also with many years of development work
and almost ten years of ICT work, argues equally passionately, on the
basis of his experience, that for-profit telecentres are not only
feasible, but are the only kind of telecentres that can provide long
term sustainability in the face of instability in case of government
and NGO funding.
Their lively exchange should stimulate a useful debate.
Telecentres are Public Goods
Subbiah
Arunachalam is an independent writer and researcher with interests in
ICT-enabled development, science studies and scholarly communication.
He is on the international advisory board of International Institute
for Communication and Development (IICD) and on the board of trustees
of the Electronic Publishing Trust for Development and Voicing the
Voiceless Foundation. He is on the editorial boards of half a dozen
journals including Journal of Information Science and Scientometrics
and on the board of the International Society of Scientometrics and
Informetrics.
e-mail: arun@...
India
has seen the emergence of different kinds of telecentres since the late
1990s. The community telecentre model was first adopted by the M S
Swaminathan Research Foundation (MSSRF), Chennai. With financial
support from International Development Research Centre (IDRC), MSSRF
started setting up telecentres in the villages of Pondicherry, using
the hub-and-spokes model. Today the MSSRF project consists of 17
village resource centres (VRCs) and 96 village knowledge centres (VKCs)
spread over six states.
The philosophy of the community model
is simple – how can we use ICTs to alleviate poverty and play a role in
the holistic development of the community? If the application of the
tools of modern biology could empower Indian farmers to transform their
country from virtually a begging bowl to a food surplus country in the
late 1960s and 1970s, surely we could use ICTs to make a difference in
our fight against poverty. The trick is not in technology but in the
intelligent and innovative use of technology. If individuals cannot
afford technology, then the solution is in getting the community as a
whole to use it collectively. ICTs are not seen as a technical solution
on their own but as enablers in a process of local prioritisation and
problem-solving. The success of the programme owes to embedding ICTs in
a holistic approach encompassing a diverse range of development
initiatives.
Often people ask me about the sustainability of the
model and by sustainability they mean long-term financial viability. I
tell them about the enormous social benefits that accrue from sharing
knowledge and building partnerships that the community telecentres
facilitate. Ever since the MSSRF hub at Villianur started in 1999 to
provide wave height forecasts downloaded from a US Navy website to
fishermen living in coastal villages, not a single fisherman has died
in the sea. As far as I know, no for-profit telecentre provides such
life-saving information. Telecentres set up in predominantly Dalit
villages such as Kalitheerthalkuppam and Thirukanchipet have empowered
the youth and women in these villages. Owners of for-profit telecentres
will hardly ever think of setting up one in such villages.
The
fee-based telecentres set up by a well-meaning group of academics in
southern India did not survive for long, even after it received support
from academics from Massachusetts Institute of Technology (MIT) and
Harvard. Development is far more than academic excellence and expertise
in technology. The franchisees paid the setting up costs upfront to the
company set up by the academics but could not carry on with the
business, even after the intervention of an established civil society
organisation. Even when for-profit telecentres start providing free
services the tendency of the franchisee is to concentrate on services
that would bring in revenue.
There is no reason why anyone
should grumble about community telecentres receiving funds from outside
the community. After all, virtually every educated Indian was educated
with a tremendous amount of government subsidy. The fee students pay is
a very small part of the overall costs of education. It is ironic that
those who were educated with public subsidy should argue against public
funding of telecentres that would benefit the rural poor and the
marginalised. Every year the Government of India and the state
governments write-off millions of rupees – waiving debts, water and
electricity charges, etc. which for the most part benefit rich
farmers.
Community telecentres of the MSSRF kind do not stop with
mere provision of information. They go one step further and build
skills and facilitate setting up micro-enterprises. They have tied up
with Microsoft to train thousands of people in the use of computers
through the Unlimited Potential Programme; and with Intel to help young
people become creative through the Intel Learn programme. They have
helped semi-literate women to set up small businesses producing
bio-pesticides such as Trichogramma, Trichoderma viride and Pseudomonas
fluorescence. They have also helped a young woman volunteer to conduct
a technology-aided literacy programme whereby using a touch-screen PC,
a digital camera and a CD-writer and locally developed curriculum she
has helped about a hundred people of all ages to become functionally
literate. I do not know of a single for-profit telecentre doing such
things.
The staffs of community telecentres have a range of
roles from working with the village centres, to creating databases of
material in local languages and providing computer training and
organising other skill-building programmes. What is more, the staffs at
the community telecentres work with the members of the community who
are partners in development and not mere clients. This inclusiveness is
a vital part of the community telecentre. In the fee-based centres, it
is just carrying on with business – providing specific services and
collecting money. In contrast, community telecentres are designed to
reach the unreached and to give marginalised rural communities the
chance to be part of the global village.
"While most telecentres
that have failed to deliver are like Cadillacs in rural areas, the
Swaminathan knowledge centres are like barefoot doctors and the Green
Revolution, both of which have delivered and are appropriate to their
contexts," wrote Alfonso Gumucio Dagron. The for-profit telecentres are
just that – they are mere business operations and have very little to
do with development.
After a visit to the community-based
knowledge centres in Pondicherry, Bruce Alberts, Professor and former
President of the National Academy of Sciences, USA wrote: "Drawing on
this concept, I envision a global electronic network that connects
scientists to people at all levels — farmers' organisations and village
women, for example. The network will allow them to easily access the
scientific and technical knowledge that they need to solve local
problems and enhance the quality of their lives, as well as to
communicate their own insights and needs back to scientists. As
scientists, we need to study and learn from these experiments - so as
to make a science out of connecting the world to knowledge resources.
With technology moving so fast, it is critical to 'learn by doing' in
this way, so that we learn how to make the next wave of technology even
more useful for productive and sustainable economic development."
I
am not saying that all other models are useless. The model you choose
depends on the context and what you want to achieve. Horses for
courses, as they say. If you are in the business of working with the
truly poor and the marginalised and if you believe in holistic
development, then you will find the community telecentre model
irresistible. When Professor Swaminathan launched 'Mission 2007: Every
Village a Knowledge Centre', he quoted Chairman Mao's famous statement,
"Let a thousand flowers bloom". There is a place for different models
to coexist and even work together. Sharing knowledge and building
partnerships among them would surely be worthy of pursuing.
Only For-profit Telecentres can be Sustainable
DWIGHT
WILSON is the CEO, OneRoof, Inc. San Francisco, USA. He has spent
twenty-five years in the field of international development: in the
public, NGO, and private sectors. Dwight holds a graduate degree in
History from Yale University. In 1993, Dwight founded Earth Corps, a
youth service and environmental restoration programme headquartered in
Seattle that has provided long-term training for hundreds of
environmental leaders from over sixty countries. It was through Earth
Corps that Dwight became colleagues with several men and women from
developing countries who co-founded World Corps with him in 1998. World
Corps provided training for young adult entrepreneurs in rural areas of
India, Mexico, Kenya, and the Philippines to set up telecentres. In
2005, Dwight and other World Corps colleagues transformed the NGO into
OneRoof, a San Francisco-headquartered Corporation.
e-mail: dwight@...
For
the five years between 2000 and 2005, I directed World Corps, an NGO
that provided training for young adult entrepreneurs to create rural
telecentres in India, Mexico, Kenya, and the Philippines.
Three
years ago, several of my colleagues and I transformed World Corps into
OneRoof, a for-profit social enterprise with headquarters in San
Francisco. Through a subsidiary in India's Tamil Nadu state, OneRoof
is rolling out a network of franchised rural telecentres that are using
the Internet to provide an ever-growing range of services in the areas
of information, communication, education, financial services, and
eventually employment generation. (OneRoof did similar work over the
last 2.5 years in Mexico, but just closed operations there.)
In
sum, I have been on both sides of the for-profit/non-profit telecentre
debate. I can unequivocally say I support the for-profit model,
primarily for two reasons: scale and impact.
Eight
years ago, there were so few large-scale telecentre models that it
could be argued that subsidies or philanthropic donations were needed
to jumpstart the field. We are well beyond that argument today. While
rural telecentres remain a challenging business, there have been enough
successes. And there is a deep enough body of knowledge regarding
services, infrastructure, training, selection of entrepreneurs, etc.
which is why we need to focus on improving access to loans rather than
focus on subsidies and donations.
Select the right entrepreneur
with the right location, train and supervise him/her well, facilitate a
fair loan, provide the right services and business tools – and there is
a good chance that the entrepreneur will have a profitable business. A
profitable business is a sustainable business. If the concept is
sustainable, it's replicable. If replicable, it's scalable. If
scalable, real impact can be seen. And I trust that my colleagues in
the telecentre world are in this for the same reason as I am: to see
real impact in the lives of the world's poor.
The for-profit
route is the only way. I can see telecentres getting quickly to a large
percentage, if not all of India's 600,000 plus villages, to take one
example.
When I started in this field, I thought entrepreneurs
would be driven primarily by the need for a good return on investment
and secondarily by a desire to do good. What has surprised me has been
the appeal to their reputation that a telecentre business offers.
Entrepreneurs are often the first people to bring computers and
Internet to their towns, and their fellow citizens inherently
understand the potential importance of IT on their lives and their
children's. Many entrepreneurs—especially younger ones in their 20s—
have told us they feel very proud to be doing this work, that they are
respected in a way they never anticipated. This is a powerful
motivator for entrepreneurs in addition to the need to see sufficient
income to provide for their families.
I moved from the NGO
world to the for-profit world in part, because I was tired of
pathologies in the NGO (and public) sector. Here is an example that
hastened my move. At World Corps, we had selected and trained the first
few entrepreneurs about to open their own telecentres in India. We
gathered for an opening ceremony with top regional government
officials. And there was a long delay. I went into a back room to find
two officials from different agencies arguing over which agency should
provide the loans to our entrepreneurs. Worse, they then told me they'd
forgive the loans and turn them into grants. We refused – and to this
day we still have entrepreneurs repaying those loans.
The
needs of the world's rural poor are so significant and the opportunity
to alleviate suffering via a sustainable business model so appealing,
that we really owe it to ourselves to banish the subsidies and
donations, and then do the hard work both at the village level and in
the lenders' boardrooms. If we do, we will see various private
telecentre models become so sustainable that they will scale up quickly
and effectively – and thus help to improve the lives of more and more
millions of people every day.
REMEMBERANCE
The
Editorial team of the telecentre magazine and telecentre.org community
fondly remembers Late Prof V K Samaranayake, 'Father of Information
Technology' in Sri Lanka. Born to Mr and Mrs V W Samaranayake on May
22, 1939, Samaranayeke went on to serve the University of Colombo for
the next 43 years after completing his graduation.
In 2004, Prof
Samaranayake became the chairman of the Information and Communication
Technology Agency (ICTA), the government agency governing the ICT in
Sri Lanka; he held the post till his death in 2007.
Prof
Samaranayake died in Stockholm, Sweden on the 6th June, 2007. At the
time of his death he was involved in introducing ICT to rural
communities and was engaged in developing Multipurpose Community
Telecentres. He was a pioneer of the Sri Lankan Telecentre Movement.
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FN * Independent Journalist http://fn.goa-india.org
Blog: http://fredericknoronha.wordpress.com
Tech links from South Asia: http://twitter.com/fn
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