ICA Newsletter February 2006

ICA Event - February 16th
Speaker:
Yosuke I. Itoh III, Director, CSP and Media Industry Services, Abeam Consulting
LLP.

Title:
Japan's Mobile Commerce Boom!
A Driver for Marketing Loyalty Program Consolidation

Japan is beginning to experience a dramatic increase in m-commerce adoption,
driven in part by Mobile Suica's launch, set for January 28, and the
super-successful "FeliCa"-branded mobile contactless payment services which have
been adopted by NTT DoCoMo, KDDI and Vodafone as the de facto market standard
for m-commerce, e-wallets, transportation and other peer-to-peer data transfer
services. Our presenter, Yosuke Itoh will cover how these advances in m-commerce
are changing the landscape in the field of Loyalty Marketing.

Loyalty marketing programs are designed to create loyalty and increase sales
from your best customers. Adding mobility and mobile payments to these programs
opens up a whole new world of opportunities for mobile marketers and enterprises
in today�fs competitive marketplace. Up until now, the proliferation of such
programs among virtually all national brands has made program differentiation
difficult. Our presenter will explain why several national retail brands are
teaming up to form "coalition loyalty schemes", and how the m-commerce platform
is helping to make this an even more powerful tool. Prior to joining Abeam,
Yosuke Itoh was an Associate Partner at Accenture's European
Communications/HighTech practice , CTO & Operator Alliance Director with the
original Livedoor Inc., and VP of CIO office at SONY�fs Global headquarters.

Meeting Details
Date: February 16th
Time: 6:30 (pm) Doors open, 6:30 Networking / cash bar.
7:10 Dinner, 7:45 Presentation, 8:45 Finish
Venue: Yurakucho Denki Building, Foreign Correspondents' Club
http://www.fccj.or.jp/static/aboutus/map.php
Cost, including dinner: 3,000 yen for members, 5,500 yen for non-members
Cash bar available.

--------------------------
RSVP REQUIRED
If you would like to attend please RSVP on our sign-up page at:
http://www.icajapan.jp/signup.html
by 17:00 Tuesday February 14

>--------------<< Sponsor Event - PM Global >>--------------<

Please have a look at our upcoming training, designed by project managers, for
project managers. PM-Global would also like to offer you and others of the ICA,
a special course fee schedule, below:
Planning and Managing Projects (P&MP)
March 8-10 (3 days) - Tokyo Design Center
Early registration eligibility: Register by Jan 27
Professional Development Units (PDUs): 24

The most hands-on project management course available in Japan. Focus on the
definition, planning and control of key value-adding processes in projects. Case
studies are replaced with real projects that participants decide, giving project
managers a head start on their real work. Excellent for project teams that are
starting out a new project, or project managers needing knowledge in the
fundamentals, but at a deep level.
Managing Integrated Programs (MIP)
March 27-28 (2 days) - Tokyo Design Center
Early registration eligibility: Register by Jan 27
Professional Development Units (PDUs): 16

Starts from the premise that interdependent projects must be managed with added
skills and techniques. The aim is to improve program execution by using the
Planning and Managing Projects (P&MP) framework in each project, and conduct
special activities to initiate the program definition, manage interdependencies
between projects, and manage time based on one integrated schedule. Essential
for managers of multiple, connected projects, and the project managers of those
component projects.
Course Fees
(fees in JPY) Regular Fee Early Registation Fee
P&MP 200,000 180,000 (save 20,000)
MIP 150,000 120,000 (save 30,000)
P&MP + MIP
Package! 300,000
(save 50,000) 250,000 (save 100,000)


*Please note that the early registration fee is to give individuals with fewer
resources a chance to benefit from these courses. Company sponsored participants
can still benefit from the package course fees

For details contact Aki Matsumoto at 03-5159-2151 or email at
matsumotoa@... Website: http://www.pm-global.com

>--------------<< Sponsor Event - Japan Inc >>--------------<

Entrepreneur's Handbook Seminar 4th of Feb, 2006

If you have been considering setting up your own company, find out what it takes
to make it successful. Terrie Lloyd, founder of over 13 start-up companies in
Japan, will be giving an English-language seminar and Q&A on starting up a
company in Japan. This is an ideal opportunity to find out what is involved, and
to ask specific questions that are not normally answered in business books. All
materials are in English and are Japan-focused.

For more details: http://japaninc.com/handbook_seminar3/

>------------------<< ICA SPONSOR >>-----------------<
PM-GLOBAL

PM-Global provides enterprise-wide program and project management consulting and
training services. Our core competencies are IT and Business Improvement. We
help our clients achieve quicker time-to-market and increased shareholder value
by creating project success. We guarantee an increase in our client's project
success rate. http://www.pm-global.com

>------------------<< ICA SPONSOR >>-----------------<
Skillhouse Staffing Solutions
IT and Administrative Staffing Services.
http://www.skillhouse.co.jp/eng_home.htm

>------------------<< ICA SPONSOR >>-----------------<
Temple University
The oldest and largest American University in Japan.
http://www.tuj.ac.jp

>------------------<< ICA SPONSOR >>-----------------<
Access Technology
Japan�fs premier technology - focused search firm.
http://www.accesstech.com/indexe.html

>---------<< JCI Investor and Executive Network Event >>---------<
The 18th Investor and Executive Networking Event January 27th at the Top of
Akasaka Prince Hotel. (Akasaka Mitsuke Station)

The event provides executives, bankers, venture capitalists, lawyers,
accountants, entrepreneurs and angels alike with opportunities to direct
business matching.

Friday, January 27th - from 6 p.m. to 8 p.m.
10,000 Yen (covers food and beverages)
*Registration is limited to 100 people.

For further information, please contact seminar@..., or call
03-5226-5081 and provide your name, company, email, phone and fax numbers.

Details: http://www.jci-inc.com/executive.html

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