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October Edition 2007   Message List  
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SEO News | A Monthly Newsletter that has Search Engine Optimization Tips and Valuable Techniques that will help your website better rank in Search Engine

Internet Marketing and Search Engine Optimization is based on 50% Observation and Experiences, 10% Facts and Figures 10% Researches and 30% Assumptions.

10 Tips to have Successful Blog by ASIF IQBAL
By Asif Iqbal

Creating a blog is easy but managing a successful blog is something every Blogger wants, a Blogger’s success depends on the amount of audience that Blogger is known to and repeated traffic is the most valuable asset for a Blogger. In this article you’ll get to know ten (10) tips to effectively and successfully manage your blogs and brining your audience back to you.

What is Blog?
Blog is a short word representing “Weblog” and weblog is an online eDiary that is used to display chronological order of postings by one or multiple individuals. It’s an online journal that is regularly updated and accessible publicly to everyone, people can post their comments openly on blogs. It’s basically an interactive media to share thoughts, where author and readers can interact each other on single platform.

Blogger is a person who writes Weblogs, it has become a successful and dynamic profession internally, there are industries OR topic specific bloggers who are equally popular as start.

Tips for Effective Blogging
There are some very effective blogging tips through which you will be able to entertain your audience and they will keep coming back to your blog, it’s the LOYAL AUDIENCE who is the difference b/w a normal blog and a successful blog.

  1. Purpose of the Blog
  2. Who Your Target Audience Is
  3. Think Big
  4. Keep It Simple Principle
  5. Short And Brief
  6. Informal And Friendly Attitude
  7. Truth And Honesty
  8. Frequency Of Post
  9. Quick Reply To Comments
  10. Don’t Treat Blog Like An Advertisement Or Marketing Campaign

One-Day Training Workshop on

Effective Internet Marketing Workshop (SEO and Adwords)

by Internationally Renown SEO Trainer ASIF IQBAL
at Pearl Continental Hotel, Lahore November 04, 2007

Registration Information
Register Online, or
Phone: 021-5412088, 8311988, 4594455
Mobile: 0322-2539598, 0333-2226897
Email: nov2007@...

Click Here to View Workshop Details

For further information:
Mr. SAQIB KHAN (Marketing Coordinator)

FEE and Discount Policy
Rs. 8,500 per delegate
- 15% discount on all registrations before EID
- Additional 10% discount for 3 or more participants from the same organization

Click Here to View Workshop Details

Duration and Timings
One day, 9:30 AM to 5:00 PM

Note: - Our Workshops can also be arranged at clients’ location.

1. Purpose of the Blog
You should be clearly know the purpose of the blog, either you want to make it professional, topic or industry specific, want to project it as story or want to use it for PR of certain company or product. The best think is to write something you are crazy about.

2. Who Your Target Audience Is
Once you know your targeted audience, their interests and their likeness, you can easily facilitate your audience and can reach to comfort zone or your audience.

3. Think Big
You can create a blog easily, it’s free and quick but it requires your valuable time and continuous input. You just can’t have blog for anything. You have to have something new to your readers, so that they keep coming back to your blog and frequency of their visits depends on your input.

4. Keep It Simple Principle
There is no alternate to simplicity, keep your content simple and easy to understand, so that it will have wide range of audience. Find out simple alternate to difficult words, if somehow you have to use technical word, you should explain it.

5. Short And Brief
You should always write short and brief, people normally don’t like to read too much content. You should be very specific and to the point while posting your blog, if you try to irritate your audience they will never come back to your blog.

6. Informal And Friendly Attitude
Your blog should have informal and friendly attitude of writing, so that you can get quick interaction with your audience who will read your blog, you have to have immediate friendship with your audience through your expression of words and tone.

7. Truth And Honesty
You should always blog with honesty and truth, people like to read your original thoughts rather a point of view of someone else, this way you get closer to your audience and your audience tries to communicate with you.

8. Frequency Of Post
You have to have something new to your blog that will get your audience stick to it, if you are able to post thrice or twice a week that will be good frequency to get your audience back to your blog.

9. Quick Reply To Comments
Your audiences want quick reply to their comments, you should ideally reply back same day. You can set email alert on your blog, so that whenever someone post comments, you get an alert in your email and this way you can keep your blog up to day.

10. Don’t Treat Blog Like An Advertisement Or Marketing Campaign
Your blog is not one way communication, it’s a two way communication where your readers will have equal rights to share their comments openly, if you treat your blog like an advertisement, there are chances that you will have negative feedback or your blog will have less attraction to your readers. Today’s readers are smart enough to understand the purpose of the blog, if you want to use your blog for PR, then you have to keep the balance and be true to your audience.

I hope that above mentioned points will help you manage your blog more effectively, and if you still don’t have a blog, I would highly recommend you to create it today and feel free to ask if you have any question or query.

About The Author
Asif Iqbal is a Research Analyst, eBusiness & eMarketing Consultant, SEO Specialist, Trainer, Speaker and Author, specializes in eBusiness, eMarketing, SEO, branding and promotion and has trained dozens of qualified SEOs. He can be reached at asif@...
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