Dear SVJUG Members:

This is a friendly reminder for the meeting on 11/12/03,
6.30 PM @ Netscape communications, Mountain View.
Luke Hohmann, Author "Beyond Software Architecture"
an Addisson Wesley Signature Series Book, will be
presenting on "Relationship of Software Architecture
to Corporate Profitability". There are lots of
giveaway including books, cd's & goodies

Special thanks to borland for sponsoring us with food for the meeting.
Also look for EBIG Java SIG & BEA Dev2Dev meetings in partner news
section.

See you all wednesday!

Thanks,

Venki Seshaadri
-- updated meeting announcement ----

Meeting....: Silicon Valley Java Users Group (SVJUG)

Time.......: November 12th, 2003 (second Wednesday of each month)

Cost.......: Always FREE to all!

Topic......: Relationship of Software Architecture to
Corporate Profitability

Speaker....: Luke Hohmann, Author "Beyond Software Architecture"
an Addisson Wesley Signature Series Book

Description:

We know that your in software because you love
creating software. However, your employer knows that
unless the software you're writing is going to
make them lots of money, you're not going to be in
business in the long run, and you may not even get
that next round of funding in the short run. In
this talk, internationally recognized software expert
Luke Hohmann will define the six most common ways that
software related product and service offerings
make money. Once we've reviewed these basics Luke
will review how each of these approaches influence
your architectures, making certain that you're
doing everything possible to create an effective
-- and profitable -- software architecture. Along
the way, Luke will also highlight why you
should care about software license agreements
and how you certain terms can have a tremendous
impact on your architecture.

Speaker Bio:

Luke Hohmann is a management consultant committed
to coaching his clients to greater levels of performance
in the areas of software product development,
project management, system architecture, and
organizational engineering. Mr. Hohmann is the author of
Journey of the Software Professional: The Sociology of
Computer Programming and Beyond Software Architecture:
"Creating and Sustaining Winning Solutions" as well as
numerous articles on software development.

Mr. Hohmann is a frequent speaker at industry conferences
and more than 10,000 have attended his classes and seminars.
Mr. Hohmann can be reached at lukehohmann@... or
www.lukehohmann.com.

Agenda.....:
18:30-19:00 Arrive & mingle with Food
Pizza & Soda courtesy of Borland Corporation

19:00-20:30 Presentation by Luke Hohmann

Location...: Netscape Communications, Inc.
Planet Mo'z Dining Room
468 Ellis Street (Bldg. 22)
Mountain View, CA

Map available at http://svjug.org/

After turning onto Ellis from Middlefield, you will
pass 2 big blue glass buildings on the right. Turn
left into the 3 big brown stone buildings just after
the blue buildings. The 3rd brown building at the
end is Building 22. The Planet M'oz Conference room
is at the south West end of the building.

Sponsors...: Netscape provides our meeting room.
http://www.netscape.com/

Croftsoft provides our domain hosting.
http://www.croftsoft.com/

Our thanks to these great sponsors!

**************** Partner News *************************
Tonight Tuesday November 11,
Inaugural meeting of the EBIG BEA User's Group in Concord
http://www.ebig.org/sig/sig.aspx?SIGid=33

Wednesday November 19, EBIG Java SIG presents Interoperability with .NET
from a Java developers perspective in Oakland
http://www.ebig.org/sig/sig.aspx?SIGid=21&eventdesc=full

Thursday November 20, BEA Dev2Dev days at Palo Alto,CA
"Business Process Modeling & J2EE Development" and
hands-on learning for free from BEA development experts.
http://contact2.bea.com/bea/www/usergroups/tour.jsp?PC=UG03-DWEB.

************ End of Message ******************






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