Lighthouse Technologies Newsletter
July, 2004 Issue 1
www.techlh.com
Welcome to all of our new subscribers!
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If you've visited our website lately, you may have noticed some
changes. That's right, I'm at it again. With all of the services
and products we are now offering, our Home Page started getting way
too cluttered, along with the LONG scrolling that so many people
hate to do. So, I've reduced some font sizes, and moved some things
around.
Several other pages will be getting a rebuild over the next few
weeks, as well. You can view our new home page at
http://www.techlh.com and our old one at
http://www.techlh.com/index_old.htm Feel free to send your comments
to will@...
Is it time for you to un-clutter your website? We can help you with
a one-page fix or a total website redesign!
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July Specials
To celebrate our nation's birthday, we are offering FREE domain
registration with hosting accounts, waived setup fees, and double
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expire on July 31st!
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Interested in sponsoring this newsletter with your 5 line ad?
Prices start at only $10 per issue. Contact us at sales@...
today.
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Helping Customers Promote Your Business
As the saying goes, the best form of advertising is word of mouth.
I'm definitely a believer in that saying, and if customers are
talking about your services or products in the 'real world', why
wouldn't they talk about your services online? Most likely, they
would, if you provided them the means to do so.
Businesses need any advantage they can get. Providing your
customers with the tools they need to promote your business can be a
simple task that may turn into dollars! Millions of people are
starting or maintaining blogs every day. These 'Internet Voices'
have plenty to say. So why not help them talk about your website!?
So how do you provide customers with the tools they need to promote
your business? Easy. First, you'll need a few quick sentences
about your site. Wittle them down as short as possible. Next,
you'll need some graphics that catch your audiences eye. You'll
need a few different sizes, and usually the smaller the better.
Upload your graphics to your website, if you haven't already. Start
a new webpage, and call it something such as 'linktous.htm'. Now,
put a brief summary about your business, or a quick blurb about why
they should consider linking to you.
Then you should add your text links and banner links:
Text Links - You should provide several text links. Some should be
short and to the point, others can have a bit more or an explanation
about your business. Make sure they all have a hard link to your
home page or page you are wanting customers to come to.
Graphics (aka Banners) - When you offer graphics, it is highly
suggested that you add a note asking the customers to download the
graphics and FTP them to their own server. If you don't, they may
link to your graphics on your server, and your bandwidth can
drastically increase. If you are paying for a small amount of
bandwidth, this may put you over your limit quickly!
Make sure you give a URL for customers to link your graphics to.
I've recently added a "Link To Us" website on the TECHLH site. If
you are unsure of what I'm talking about, check it out at
http://www.techlh.com/linktous.htm
If you'd like a Link To Us page and you don't know how to make it,
contact me for help/pricing at will@...
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Thanks for reading,
Will Hanke, Owner
Lighthouse Technologies
www.techlh.com