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Calculation of bounce metrics in Google Analytics   Message List  
Reply | Forward Message #16408 of 24292 |
Hi,

I'm puzzled about the calculation of the bounce rate in Google
Analytics, when you calculate it yourself by means of the funnel
visualisation.

1.
Bounce rate via Traffic Sources - AdWords Campagne A is 40%

2.
Funnelvisualisation for Goal 1 (thankyou page): 207 entrances on the
landingpage for AdWords campagna A - 141 exits. Self calculated
Bouncerate is 68%.


How do these different percentages relate to each other?

Best regards,
Mon Apr 7, 2008 12:06 pm

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tervebe
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Forward 		Message #16408 of 24292 |
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Hi, I'm puzzled about the calculation of the bounce rate in Google Analytics, when you calculate it yourself by means of the funnel visualisation. 1. Bounce... 		tervebe
Offline Send Email 		Apr 7, 2008
12:30 pm

Google Analytics does not take any funnels or Goals into account when calculating bounce rate. A bounce is simply a (1 page visit). If the visitor views any...
nethab1
Offline Send Email 		Apr 7, 2008
10:50 pm

Goals and funnels often cause confusion at first in GA because their metrics are session based. For a example a visit can not have two goal completions (of the...
Brian Clifton
brian_clifto...
Offline Send Email 		Apr 8, 2008
5:03 am

Hi, Thanks for your answers, but I'm afraid that I wasn't very clear in my question: This is a screenshot of the funnelvisualisation: 216 entrances on the...
Béate Vervaecke | ...
tervebe
Offline Send Email 		Apr 8, 2008
6:38 pm

How does the entrances/exits for Step 1 of your Funnel Visualization report compare to your Top Landing Pages report for that same page. Also, If you look at...
nethab1
Offline Send Email 		Apr 9, 2008
6:57 am

Hi Nethab1, Metrics through top landingpages report 216 entrances - 93 bounces - bouncerate 43% Through site usage tab: 216 visits, 87% new visits, bouncerate...
Béate Vervaecke | ...
tervebe
Offline Send Email 		Apr 9, 2008
10:20 am
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