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Calculation of bounce metrics in Google Analytics   Message List  
Reply | Forward Message #16420 of 24284 |
Re: Calculation of bounce metrics in Google Analytics

Google Analytics does not take any funnels or Goals into account when
calculating bounce rate. A bounce is simply a (1 page visit). If the
visitor views any *other* page (30 minutes before or after), they will
not be counted as a bounce.

Try cross-segmenting "Campagne A" by Landing Page, and comparing that
with your Top Content -> Top Landing Pages report.

--- In webanalytics@yahoogroups.com, "tervebe" <beate@...> wrote:
>
> Hi,
>
> I'm puzzled about the calculation of the bounce rate in Google
> Analytics, when you calculate it yourself by means of the funnel
> visualisation.
>
> 1.
> Bounce rate via Traffic Sources - AdWords Campagne A is 40%
>
> 2.
> Funnelvisualisation for Goal 1 (thankyou page): 207 entrances on the
> landingpage for AdWords campagna A - 141 exits. Self calculated
> Bouncerate is 68%.
>
>
> How do these different percentages relate to each other?
>
> Best regards,
>





Mon Apr 7, 2008 10:21 pm

nethab1
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Message #16420 of 24284 |
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Hi, I'm puzzled about the calculation of the bounce rate in Google Analytics, when you calculate it yourself by means of the funnel visualisation. 1. Bounce...
tervebe
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Apr 7, 2008
12:30 pm

Google Analytics does not take any funnels or Goals into account when calculating bounce rate. A bounce is simply a (1 page visit). If the visitor views any...
nethab1
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Apr 7, 2008
10:50 pm

Goals and funnels often cause confusion at first in GA because their metrics are session based. For a example a visit can not have two goal completions (of the...
Brian Clifton
brian_clifto...
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Apr 8, 2008
5:03 am

Hi, Thanks for your answers, but I'm afraid that I wasn't very clear in my question: This is a screenshot of the funnelvisualisation: 216 entrances on the...
Béate Vervaecke | ...
tervebe
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Apr 8, 2008
6:38 pm

How does the entrances/exits for Step 1 of your Funnel Visualization report compare to your Top Landing Pages report for that same page. Also, If you look at...
nethab1
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Apr 9, 2008
6:57 am

Hi Nethab1, Metrics through top landingpages report 216 entrances - 93 bounces - bouncerate 43% Through site usage tab: 216 visits, 87% new visits, bouncerate...
Béate Vervaecke | ...
tervebe
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Apr 9, 2008
10:20 am
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