What I don't get is, even if Google indexes remotely loaded XML/SWF
content separately OR as part of the original flash, there's really no
way to "deep link" into a specific frame/"page", much less so if that
XML/SWF is indexed separately.

So what has anyone really gained? Visitors clicking a SERP and NOT
finding what Google said was "on the tin"? More bad user experience if
you ask me...

--- In webanalytics@yahoogroups.com, "michaelnotte" <michaelnotte@...>
wrote:
>
> Thanks for your feedback.
>
> What we do is that all important / main content from Flash is
> automatically added in the HTML page but not visible if Flash player
> is available (NO FLASH Script part). So Search engines still see the
> content and refer to the page using <TITLE>, <DESCRIPTION> tags.
>
> So we didn't wait for SE to index flash content...
>
> Concerning the usage of Flash, we avoid building FULL flash sites
> like http://www.honda.co.uk/car/ and agree that you can do a lot of
> things with HTML / CSS but we use a lot of Flash content integrated
> in our sites. So Flash is more considered as an asset of our sites
> (like images, videos, text, pdf's,...).
>
> Cheers
>
> Michaël
>
> --- In webanalytics@yahoogroups.com, Birger Friedrichs <bf@> wrote:
> >
> > Hi Michaël,
> >
> > michaelnotte wrote:
> > > In our case, for example a Flash microsite is often translated in
> > > several languages. It is ONE Flash site but fed with text coming
> from
> > > XML files containing local translations. So won't get indexed.
> > >
> > > Or am I wrong?
> >
> > yes, using XML to generate multilingual flash presentations is a
> common
> > way.
> > As stated by Google the content will be indexed *but* separately
> and not
> > as part of the flash file.
> >
> > Indexing is one question, the other one is: How well will the flash
> > stuff rank on the SERPs? I don't think that it will beat the plain
> HTML
> > pages with all the different HTML tags (b, strong, hx, anchor
> text...).
> > Another problem with flash or not with flash itself but how it is
> often
> > implemented:
> >
> > The site contains only *one* page with one flash object embedded.
> So
> > while showing a lot of information on that page through the flash
> Google
> > will only see one page. It might be better to break down the
> content
> > into different topics and create several HTML pages with proper
> HTML
> > titles for each topic. Then Google can index the different pages
> with
> > the flash content separately. But I doubt that it will rank better
> than
> > plain HTML pages. Of course it also depends on the inbound links.
> If you
> > fire Thousands of relevant links to a flash page it can have a
> better
> > ranking than a HTML version with less inbound links.
> >
> > I would currently not "hide" important content in flash. My 2 cents.
> >
> > Regards,
> > Birger
> >
>