OK, this question was bound to come up. Given Eric Peterson's recent
post at Webanalyticsdemystified.com, it seams to me that Omniture had
better get ready to answer this question with conviction.
I'll get things started by saying that Omniture provides near real time
metrics. GA doesn't.
OK, this question was bound to come up. Given Eric Peterson's recent post at Webanalyticsdemystified.com, it seams to me that Omniture had better get ready to...
It also offers: - more than one custom variable... (50 props, 50 eVars) - A native ActionScript Flash tracking component. - Classifications (SAINT) Just to...
Ho boy, ho boy! this is going to be a very interesting thread! Real time... ok, nice, but very few companies actually need it! Couple of things, top of my...
Stephane, No doubt Omniture has much more to offer than GA. Your list below is spot on. However, with this richness of features/capability often comes...
Great comment Michael, and I totally agree with you there is room for both GA and Omniture, as well as Coremetrics, Webtrends, and even smaller players who are...
Hi Stéphane, Like yourself I've no commercial bias and agree with you on the space for a range of players. Some of the European products are clearly offering...
In regards to the trade-off triangle: "true scalability (1), unlimited attribute drill-down of all behavioural attributes across all time (2), and zero data...
Hi Michael, Interesting that you should raise this question in a post about the need for Omniture! I urge you to have a look at their Discover OnPremise...
Simon, I used VisualSciences as the primary analyst at NPR. I have to say I concur wholeheartedly about what you say about the product. But you missed Akin's...
Of course, there are other products in the market place that offer similar features and would also make claim to be the first :-) Our product range is based on...
It's not my idea, but what I feel. Comparing with Google Analytics, the most important reason is when there is a problem, we could find a person to turn to....
Google Analytics will continue to build and launch more and more great reports. But let's not forget that Omniture's analytics has been around a lot longer...
It's funny that these two points are the ones that Chris picked to correct about Google analytics: cross-domain tracking and 1st party cookie support. I've...
Hi Craig, in this particular case, someone could use "friendly 3d party cookie". You don't want the default 3rd party cookie because it is more likely to be...
Hi Craig, I might be misunderstanding you, but Google Analytics does have a way around this issue. In GA you can use first party cookies in two different sites...
Sweet-does anybody know of an Omniture plug-in that passes the visitor id cookie from one site to another? Essentially we're looking for a way to force siteB...
I have to question the accuracy of the google solution. How exactly are they doing it? Sounds like they use javascript to append a query string parameter when...
Craig, There's always multi-suite tagging so that each site has its ow report suite as well as there being a report suite that ties them all together. It'll...
Multi-suite tagging works in 3rd party cookie world (or even friendly-third party cookie world, as Stephane pointed out), but with 1st party cookies, two...
I will like to paste an answer to a message of this thread that somehow didn't end up here. (MODERATOR'S NOTE: Dr. Clifton's response, pasted below, was...
... Not everyone has got that yet, I certainly haven't! Significantly, will it allow you to pivot everything on everything? I didn't think that it did ... ? ...
... I think that raises a very significant difference. As I understand it, GA's terms and conditions expressly forbid tracking users at an individual level. So...
As far as I see it, this debate usually gets derailed by zealots on one side or the other making an absolute statement that is almost assuredly garbage. The...
Obviously a great question judging by the number of responses. Putting the question to use involves asking it a little differently. For instance, "What are my...
The biggest draw back to GA that I just can't seem to get around is the custom segmentation limitations. GA only allows a single value for custom segments,...
I couldnt resist! At some point in your career you will come to know that analytics inevitably becomes custom software development. Yes. I am with matt on this...
I don't know about the rest of you but I've always found that my ability to get at the raw behavioral data was far more important than reviewing the branded...
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