Unfortunately, that is too true. Until a couple months ago I was working at
an agency and, hard as I pushed for enterprise solutions like Omniture and
Coremetrics, most clients pushed for GA. The implementation is simple and
doesn't require huge outlays in terms of fees or resources.

In my experience, WA typically falls between IT and Business groups as we
have to liase between both groups. Since the business groups tend not to be
as technical, anything that is somewhat technical will typically get lumped
in with IT. Happily, I'm now at an organization that has its own Business
Analytics group in support of the different marketing groups, which is where
I think WA should be.
On Wed, Jul 1, 2009 at 8:28 AM, Claudette Voyer <cvoyer@...>wrote:

>
>
> I'm not really surprised to see a "Decreased Demand High Lay-Off".
> That's an effect of GA...
> Many clients don't want to pay anymore for analysis as GA offers stats for
> free.
> All don't understand that GA is just Web Reporting, not Analysis...
>
> Claudette Voyer
> Responsable de la veille informationnelle
> cvoyer@... <cvoyer%40prospection.qc.ca><mailto:
> cvoyer@... <cvoyer%40prospection.qc.ca>>
>
> [cid:image001.gif@... <image001.gif%4001C9FA3D.8278BE70>]<
> http://www.prospection.qc.ca/>
>
> 1750, avenue de Vitré, Bureau 600
> Québec (Québec) G1J 1Z6
>
> Téléphone : 418.521.2248
> Télécopieur : 418.521.2333
> Facebook : http://www.facebook.com/claudette.voyer
> LinkedIn: http://www.linkedin.com/pub/claudette-voyer/7/154/6ab
> Twitter: http://twitter.com/ProClau
>
> De : webanalytics@yahoogroups.com <webanalytics%40yahoogroups.com>[mailto:
> webanalytics@yahoogroups.com <webanalytics%40yahoogroups.com>] De la part
> de damon.gudaitis
> Envoyé : 30 juin 2009 13:06
> À : webanalytics@yahoogroups.com <webanalytics%40yahoogroups.com>
> Objet : [webanalytics] Web Analysts Slipping in IT Salary Survey
>
> I was surprised to see Web Analysts appear in an IT salary survey
> <http://www.ejobdescription.com/Salary.htm> and even more surprised to
> see Web Analysts in the "Positions with Decreased Demand High Lay-Off
> Potential High Outsourcing Potential" category.
>
> I'm guessing they just don't have enough data because Web Analyst is
> barely mentioned in just a single chart (I didn't pay for the full
> report). I presumed Web Analysts were pretty safe in the current
> climate.
>
> I was wondering what others think of the report's categorization of Web
> Analysts.
>
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>
> [Non-text portions of this message have been removed]
>
>
>


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