webanalytics : Message: The mathematics behind Web Analytics?

Hi,

I'm interested to know what mathematics does a web analyst need to know?

For all of you currently working in the Web Analytics field what is the most
common mathematics you come across and have to use on a day to day basis?

Can anyone provide me a comprehensive list of the maths I should know in order
to work in the Web Analytics field?

Thanks,

Dan

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Hi, I'm interested to know what mathematics does a web analyst need to know? For all of you currently working in the Web Analytics field what is the most...

danford16182

Dec 11, 2010
9:12 pm

HI , Plus , Minus , Average , minimum , Maximum. Having a Mathematical or statistical back group may help in logical thinking however not much practical use of...

Hussain Ahmed
pakcolt

Dec 12, 2010
9:05 am

I believe that rather than mathematics, you should focus on statistics. And I have been a few years in the field and the 'Cartoon Guide to Statistics' by Larry...

Daniel Waisberg
danielwaisberg

Dec 12, 2010
9:06 am

Hi Daniel, I would look at the mathematics surrounding errors and uncertainties- nothing complex, just learn how propagate +/- error bounds through a simple ...

Jess Spate
spatejess

Dec 12, 2010
8:05 pm

Agreed on the Statistics. That's the majority of the larger projects I get handed. Most typical metrics are simple counts or averages, but when it comes to...

lexykassan

Dec 12, 2010
8:03 pm

Thanks Lexykassan This is what I was looking for! I'll get learning!...

danford16182

Dec 13, 2010
2:25 am

Further to this post I personally feel that it is very important to have a deeper understanding of statistical theory before applying the tests or techniques...

Rod Jacka
rodjacka

Dec 14, 2010
4:06 am

Hi Dan, I agree with Hussain and Daniel. At a basic level, you should be comfortable with simple math. Especially percentages, because that's what you'll use...

Yuhui
yuhuibc

Dec 12, 2010
8:04 pm

Hi Dan, here's my 2 cents, I will cross-post to the UBC WA-1 course where you are enrolled. - basic maths, of course - and I would also add "rule of three" -...

Stephane Hamel
shamel67

Dec 13, 2010
2:25 am

Great Question: Statistics is fundamentally important to web analytics; perhaps more precisely I would describe the math as either applied statistics or...

Michael
mdhvw

Dec 14, 2010
4:05 am

Hi Dan, That's a good question, although I think you may be either surprised or disappointed by the answer. In my experience, the truth is that a spreadsheet...

Dave
daveleese...

Dec 14, 2010
4:06 am

Dan: Statistics is fundamentally important to web analytics; perhaps more precisely I would describe the math as either applied statistics or econometrics. In...

Michael
mdhvw

Dec 14, 2010
4:06 am

Hi Dan, I am finding the split in responses here really interesting, between those people who believe statistics is vital to web analytics and those who rarely...

peter_oneill17

Dec 14, 2010
11:24 am

The only time I apply statistical analysis is when I have to in order to pinpoint trends, usually in smaller datasets (IE less than a quarter of data) where I...

captain_blackbeak
captain_blac...

Dec 26, 2010
5:33 pm

Hi Dan, A good grasp of basic mathematical and statistical concepts would be helpful for the in-depth analysis and optimization efforts like MVT - statistical ...

Jay Tkachuk
jay_tkachuk

Dec 14, 2010
3:59 pm

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