On Dec 1, 2007 12:52 AM, Seby Kallarakkal <seby@...> wrote:
> One of our customers is using WebTrends enteprise version and they are
> moving from normal web server log files to SDC. This customer is extremely
> sensitive to any software that is installed in their data center. Since SDC
> server is required to be on the public network, their security team wants to
> know
>
> a.      Since SDC uses ISAPI filter on IIS, does it pose any vulnerability /
> threat?

By definition it can't pose a threat, but can expose a weakness or
vulnerability that could be exploited by a threat.
/pedantic.


> b.      If there has been any instance of SDC installation being exploited
> in the past?

*known* would be the key word.


> We tried searching on the Internet, but found only old articles on
> securityfocus.com. Perhaps there is nothing online because there are no
> issues whatsoever in terms of security. But would be good to know. Thanks

No. What that means is that there have been none exposed, or publicly
announced. It does not mean they don't or haven't existed.
It doesn't mean they have been exposed or exist either. This silence
cuts both ways.


But I am highly curious as to why you're being asked to provide this
information to the customer to their Security team?
With all due respect to your customer, this information gathering
exercise is one of the key tasks of their security team. THEY are the
ones that should have hooks into CERT, AUSCERT and so on. THEY are the
ones who trawl bugtraq.

They're the experts in this area, why are they abrogating one of their
primary duties?

After all, you're trying to sell a service to them. How can they
possibly know that you're not lying through your teeth to (a) sell
something and (b) use the weakness info to onsell elsewhere and make
an even bigger profit!

No offence meant or implied! :-)


Putting on my highly_opinionated_hat, this sounds like a team that
issues edicts from on high and that has no clue what they are really
there for. Namely: to help the business manage a particular style of
risk in the most cost effective way possible. Anything else is window
dressing to that core task.

How you politely tell them to their job themselves? Politics. Oh joy....


HTH?
Cheers!
- Steve

Hi,
Can I get a copy too?

Thanks
Shri


On 11/28/07, Vinicius R. de Moraes (USP Solar Team) <vinimagus@...>
wrote:
>
>   I'm writing it.
>
> Whoever wants to receive the draft, please tell me so in pvt.
>
> If anyone wants to contribute, please feel free to do so.
>
> Best wishes,
> Vini
>
>


[Non-text portions of this message have been removed]

Thank you for that, Robert.

Having spoken at both, I agree: they're different - and I'll add a bit more
about what to expect from the eMetrics Marketing Optimization Summit
in 2008.

I'm in the process of creating the agenda for the San Francisco Summit
and helping Andrea Hadley create the agenda for the Toronto version
and you can expect to see ... broader subject matter. That's what the
" Marketing Optimization" part is about.

A corporate website turns out to be a great tool for listening to the
marketplace and registering the impact of all marketing efforts.
I'm thinking of a radio telescope, picking up the really strong signals
from nearby galaxies (clickthroughs, events, conversions) and the
weak signals from distant clusters (ghostly changes in traffic patterns,
unusual referrers, odd on-site search terms). Those weak signals,
given enough supercurnching time and some really smart questions,
can, I believe, reveal the impact of adjustments in marketing spend
and messaging.

This shifts web analytics from a tool for optimize a website to a tool
to optimize marketing - and finally to optimize business strategy. I've
often called it "a window into the hearts and minds of the marketplace"
and I'll be talking about that more on Tuesday at the WAA & eMetrics
Breakfast Meeting in Vancouver.
http://www.webanalyticsassociation.org/en/cev/?209

Nutshell?
As Robert put it: The Omniture conference is tool focused and the
eMetrics Marketing Optimization Summit is broader in scope and
tends to lean more to the conceptual side of things. That's why
it includes sessions (and associated vendors) focused on voice of
customer, search analytics, email marketing, and econometrics.

    ---------------------------------------------------
    Jim Sterne < <mailto:jsterne@...> jsterne@...>
    +1-805-965-3184   <http://www.targeting.com> http://www.targeting.com
    Chairman,  <http://www.WebAnalyticsAssociation.org>
http://www.WebAnalyticsAssociation.org
    ---------------------------------------------------
    eMetrics Marketing Optimization Summit
     <http://www.emetrics.org> http://www.emetrics.org
      Toronto, March 31 - April 2
      Munich April 8-9
      San Francisco, May 4-9
      London, May 21-22
      Washington D.C., October

From: webanalytics@yahoogroups.com [mailto:webanalytics@yahoogroups.com] On
Behalf Of Blakeley, Robert
Sent: Friday, November 30, 2007 1:25 PM
To: webanalytics@yahoogroups.com
Subject: RE: [webanalytics] Re: eMetrics vs Omniture Summit

Having attended both and having had similar choice issues I'd say:

The Omniture conference is tool focused. The information I get is more
focused about how to make this specific tool do things I want. This
information comes from the company and, importantly, other users. I also
have the opportunity to discuss analytics ideology and theory with the
other users anchored to my specific tool. The conference provides an
opportunity to spend time with my Omniture support team and access to
Omniture engineers & Implementation managers, who can be fonts of
detailed information.

E-metrics is broader in scope and tends to lean more to the conceptual
side of things, less tactical overall. You get to share your pain (or
even successes) with a broader scope of practitioners and hear directly
from the pantheon of analytic stars (always humble, of course). It's
Unitarian when it comes to tools and so it's broader, more general, by
nature. It's a big picture conference.

I like both a lot. (Ok, can't help with a recommendation).

An entry into the conference competition is one recently by Semphonic.
Think tank sort of thing. It was Cool.

Robert Blakeley | Product Manager | BI
212.624.3854

________________________________

From: webanalytics@yahoogroups.com <mailto:webanalytics%40yahoogroups.com>
[mailto:webanalytics@yahoogroups.com <mailto:webanalytics%40yahoogroups.com>
]
On Behalf Of eurolana
Sent: Friday, November 30, 2007 3:17 PM
To: webanalytics@yahoogroups.com <mailto:webanalytics%40yahoogroups.com>
Subject: [webanalytics] Re: eMetrics vs Omniture Summit

Hi Julien,

I know they are different, and I agree with you, I would love to
attend both as I liked things on both agendas, but unfortunately my
company said they will only send me to one, so I was trying to reason
as to why I should pick one over the other.... in my case, a tough
decision...

Thanks for your thoughts!
Lana

--- In webanalytics@yahoogroups.com <mailto:webanalytics%40yahoogroups.com>
<mailto:webanalytics%40yahoogroups.com> , "Julien Coquet"
<julien.coquet@...> wrote:
>
> Hi there, (eurolana?)
>
> eMetrics (http://emetrics.org/ <http://emetrics.org/> ) and Omniture
Summits (
> http://www.omniture.com/summit08/welcome
<http://www.omniture.com/summit08/welcome> ) are two different
conventions
> entirely.
>
> I suggest you visit both sites, which work just fine by the way, and
decide
> for yourself since both events require an admission fee ranging in the
> thousands of dollars.
>
> Cheers,
>
> Julien
>
> On Nov 29, 2007 4:44 PM, eurolana <eurolana@...> wrote:
>
> > Hi,
> > I am trying to decide which one to attend. I wanted to compare the
> > agendas for each but cannot access eMetrics [site has been
unavailable
> > for few days now]. Does any one have the 2008 agendas for eMetrics,
> > and would you be willing to share?
> >
> > On that note, has anyone attended both, if so which would you
> > recommend to be more beneficial and why?
> >
> >
> >
>
>
> [Non-text portions of this message have been removed]
>

[Non-text portions of this message have been removed]



[Non-text portions of this message have been removed]

I've been to both Omniture Summit and eMetrics and have to agree that
they're quite different.

You'll hear more about tools at the Omniture Summit and WebTrends Engage
than at eMetrics, X Change Conference etc.

Cheers,
Lars Johansson
http://www.webanalysts.info/webanalytics/
http://www.internetmarketingconference.com





> Lana,
>
> Since they really are two different conferences, I would say that you
> should go to which ever conference will help you achieve your goals
> for next year. If your goals involve learning more about web
> analytics as a whole, then eMetrics might be the conference you want
> to go to. If your goals learning more about Omniture, then the
> Omniture Summit might the conference you want to go to.
>
> Richard
> --- In webanalytics@yahoogroups.com
> <mailto:webanalytics%40yahoogroups.com>, "eurolana" <eurolana@...> wrote:
> >
> > Hi Julien,
> >
> > I know they are different, and I agree with you, I would love to
> > attend both as I liked things on both agendas, but unfortunately my
> > company said they will only send me to one, so I was trying to reason
> > as to why I should pick one over the other.... in my case, a tough
> > decision...
> >
> > Thanks for your thoughts!
> > Lana
> >
> > --- In webanalytics@yahoogroups.com
> <mailto:webanalytics%40yahoogroups.com>, "Julien Coquet"
> > <julien.coquet@> wrote:
> > >
> > > Hi there, (eurolana?)
> > >
> > > eMetrics (http://emetrics.org/ <http://emetrics.org/>) and
> Omniture Summits (
> > > http://www.omniture.com/summit08/welcome
> <http://www.omniture.com/summit08/welcome>) are two different
> conventions
> > > entirely.
> > >
> > > I suggest you visit both sites, which work just fine by the way, and
> > decide
> > > for yourself since both events require an admission fee ranging in the
> > > thousands of dollars.
> > >
> > > Cheers,
> > >
> > > Julien
> > >
> > > On Nov 29, 2007 4:44 PM, eurolana <eurolana@> wrote:
> > >
> > > > Hi,
> > > > I am trying to decide which one to attend. I wanted to compare the
> > > > agendas for each but cannot access eMetrics [site has been
> unavailable
> > > > for few days now]. Does any one have the 2008 agendas for eMetrics,
> > > > and would you be willing to share?
> > > >
> > > > On that note, has anyone attended both, if so which would you
> > > > recommend to be more beneficial and why?
> > > >
> > > >
> > > >
> > >
> > >
> > > [Non-text portions of this message have been removed]
> > >
> >
>
>


--



~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Lars J  ~~  LinkedIn: http://tinyurl.com/27btsr
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~



[Non-text portions of this message have been removed]

Hi Steve,

Thanks for the reply.

Don't worry, no offense taken :). Actually there are answers to your question.
But it might mean offending people and would not get us to the solution :)

Thanks for your thoughts.


Regards,

Seby Kallarakkal

Sent from BlackBerry® on Airtel

-----Original Message-----
From: Steve <nuilvows@...>

Date: Sat, 1 Dec 2007 16:22:00
To:webanalytics@yahoogroups.com
Subject: Re: [webanalytics] Security aspect of SDC


On Dec 1, 2007 12:52 AM, Seby Kallarakkal <seby@nabler.
<mailto:seby%40nabler.com> com> wrote:
  > One of our customers is using WebTrends enteprise version and they are
  > moving from normal web server log files to SDC. This customer is extremely
  > sensitive to any software that is installed in their data center. Since SDC
  > server is required to be on the public network, their security team wants to
  > know
  >
  > a. Since SDC uses ISAPI filter on IIS, does it pose any vulnerability /
  > threat?

  By definition it can't pose a threat, but can expose a weakness or
  vulnerability that could be exploited by a threat.
  /pedantic.

  > b. If there has been any instance of SDC installation being exploited
  > in the past?

  *known* would be the key word.

  > We tried searching on the Internet, but found only old articles on
  > securityfocus.com. Perhaps there is nothing online because there are no
  > issues whatsoever in terms of security. But would be good to know. Thanks

  No. What that means is that there have been none exposed, or publicly
  announced. It does not mean they don't or haven't existed.
  It doesn't mean they have been exposed or exist either. This silence
  cuts both ways.

  But I am highly curious as to why you're being asked to provide this
  information to the customer to their Security team?
  With all due respect to your customer, this information gathering
  exercise is one of the key tasks of their security team. THEY are the
  ones that should have hooks into CERT, AUSCERT and so on. THEY are the
  ones who trawl bugtraq.

  They're the experts in this area, why are they abrogating one of their
  primary duties?

  After all, you're trying to sell a service to them. How can they
  possibly know that you're not lying through your teeth to (a) sell
  something and (b) use the weakness info to onsell elsewhere and make
  an even bigger profit!

  No offence meant or implied! :-)

  Putting on my highly_opinionated_hat, this sounds like a team that
  issues edicts from on high and that has no clue what they are really
  there for. Namely: to help the business manage a particular style of
  risk in the most cost effective way possible. Anything else is window
  dressing to that core task.

  How you politely tell them to their job themselves? Politics. Oh joy....

  HTH?
  Cheers!
  - Steve

--- In webanalytics@yahoogroups.com, "eurolana" <eurolana@...> wrote:
>
> Hi,
> I am trying to decide which one to attend. I wanted to compare the
> agendas for each but cannot access eMetrics [site has been unavailable
> for few days now]. Does any one have the 2008 agendas for eMetrics,
> and would you be willing to share?
>
> On that note, has anyone attended both, if so which would you
> recommend to be more beneficial and why?
>

Hi There -

I attended both this year and although cannot give you a quick and
easy answer as to which to pick, I can give you some of my thoughts of
both.

First, both were surprisingly well put on conferences. Everything from
the high level of speakers to the food was exemplary at both.

The Omniture Summit has an advantage if you are an Omniture user in
that there are a lot of people who use the same tools as you and can
discuss problems/ideas/strategies using the same exact language as
you. On the other hand, I was a little upset at how many potential
customers who were there as guests of Omniture and at times almost
felt as if I had paid to go to a conference that was just being used
as a sales pitch for a large % of those in attendance. That said, I
did get a lot out of the Summit. And since they had a full time
workshop type room staffed with Omniture people who would literally
sit with you at a computer and your Site Catalyst login...you could
really walk out of a breakout session, go find someone and see how to
apply something you just learned right away and reinforce it.

eMetrics in DC had a much broader range of subjects and people there.
It was focused more on general, non-tool specific, strategies across a
wider array of topics. Since I don't use all of the Omniture products
like Search Center, but manage SEM also with a partner...having
non-Omniture specific sessions on topics that I was also interested in
was very beneficial and I actually found myself going to more of the
breakouts from tracks that were not in my core to strengthen my
understanding of those fields.

I think both suffered a little this year in being a little too geared
to new practitioners in analytics and measurement.

I do agree with some of the other comments that the Omniture Summit is
more tool focused and eMetrics is more strategy focused. So I would
say you need to assess your goals for 2008 - do you want to learn more
about how to get the most from the tools you are using and perhaps
learn more about the tools that Omniture has to offer or do you need a
broader scope of what is happening in metrics and measurement in general?

Kenn Gold
TheStreet.com

I read this AP article in my local paper yesterday.  It is now the lead
news item on CNN.com.  It's nothing new, but I thought I would bring it
to the groups attention.

http://www.cnn.com/2007/TECH/12/02/targeting.ads.ap/index.html

Hello All,

I'm suddendly seeing about 11% of a client's traffic associated with
adbureau.net.  We don't use Atlas for ad serving so I'm not sure why
traffic would be coming in from a domain associated with an Atlas
domain.  We do have ads on MSN, but past months did not show any
traffic from this URL and we've had ads on MSN during these months.

Any thoughts?

Thanks,

Rich

Anybody else get this email....

=================
analyticsLife.com - "The" Destination Site For Online Analytics

For professionals , enthusiasts and businesses with analytics needs,
analyticsLife is dedicated to advancing the analytics industry and
being its networking hot spot. The site will include

     * Blogs/message boards/chat rooms
     * Job boards
     * Expert resources & event posting
     * Free personal profile
     * Upload articles, pictures, music etc.

Introductory Offer for Business Members : post your jobs FREE or
advertise (limited time and space).   Businesses benefit from:

     * Post jobs
     * Advertise
     * Company profile page
     * Post events & articles

Site Launching Early December

For immediate information contact Courtney Jackson at
Courtney@...

302.504.3020 or Toll Free 888.265.4857

analyticsLife

P.O. Box 8180

Wilmington, DE 19803

==========================

- David Culbertson
LightBulbInteractive.com

Good Morning Everyone,

I would like to thank ALL of you for the great comments and advice. I
think [although tough] I have decided to go to the eMetrics conference.

If anyone cares, here is my reasoning behind it:
at eMetrics - as mentioned - I will learn a greater scope of web
analytics in general, the blogs that I read on a daily basis and the
knowledge I have gained from them are great but it will be nicer to
see some of the gurus :) in person!
I feel that when it comes to Omniture and its usability or tacts, I
will have to tackle those one at a time as different ones come up on a
daily basis and can be solved then, I can [for now] use support and my
account manager.

Again, thanks a bunch!
Lana Stojcic

p.s. If any of you are speaking at eMetrics (Jim, will you speak in
2008 again?), keep me posted, I would love to attend it.




--- In webanalytics@yahoogroups.com, "Kenn" <kenngold@...> wrote:
>
> --- In webanalytics@yahoogroups.com, "eurolana" <eurolana@> wrote:
> >
> > Hi,
> > I am trying to decide which one to attend. I wanted to compare the
> > agendas for each but cannot access eMetrics [site has been unavailable
> > for few days now]. Does any one have the 2008 agendas for eMetrics,
> > and would you be willing to share?
> >
> > On that note, has anyone attended both, if so which would you
> > recommend to be more beneficial and why?
> >
>
> Hi There -
>
> I attended both this year and although cannot give you a quick and
> easy answer as to which to pick, I can give you some of my thoughts of
> both.
>
> First, both were surprisingly well put on conferences. Everything from
> the high level of speakers to the food was exemplary at both.
>
> The Omniture Summit has an advantage if you are an Omniture user in
> that there are a lot of people who use the same tools as you and can
> discuss problems/ideas/strategies using the same exact language as
> you. On the other hand, I was a little upset at how many potential
> customers who were there as guests of Omniture and at times almost
> felt as if I had paid to go to a conference that was just being used
> as a sales pitch for a large % of those in attendance. That said, I
> did get a lot out of the Summit. And since they had a full time
> workshop type room staffed with Omniture people who would literally
> sit with you at a computer and your Site Catalyst login...you could
> really walk out of a breakout session, go find someone and see how to
> apply something you just learned right away and reinforce it.
>
> eMetrics in DC had a much broader range of subjects and people there.
> It was focused more on general, non-tool specific, strategies across a
> wider array of topics. Since I don't use all of the Omniture products
> like Search Center, but manage SEM also with a partner...having
> non-Omniture specific sessions on topics that I was also interested in
> was very beneficial and I actually found myself going to more of the
> breakouts from tracks that were not in my core to strengthen my
> understanding of those fields.
>
> I think both suffered a little this year in being a little too geared
> to new practitioners in analytics and measurement.
>
> I do agree with some of the other comments that the Omniture Summit is
> more tool focused and eMetrics is more strategy focused. So I would
> say you need to assess your goals for 2008 - do you want to learn more
> about how to get the most from the tools you are using and perhaps
> learn more about the tools that Omniture has to offer or do you need a
> broader scope of what is happening in metrics and measurement in
general?
>
> Kenn Gold
> TheStreet.com
>

Hi folks,

With all the attention Beacon is getting, I'm wondering if anyone is
talking about the potential of sponsored ads in Facebook. I just had a
personal experience that spawned a host of quantifiable online actions
and would love to hear if anyone is running Facebook Sponsored Ads or
has thoughts.

http://javaunmoradi.com/blog/?p=120

It's a bit long because a lot of the people who read my posts are
outside the industry and need a little context.

Thanks,
Javaun Moradi

Hey All

I am glad to announce the launch of Web Analytics India
blog<http://webanalyticsindia.net/blog>.


The aim of the site is being a platform of web analyst professionals in it's
first phase via the blog.
*
*Special thanks to *Naveen Kumar, Ravi Pathak and Girish Hegde* for their
help and feedback during development.


*While the blog will aim at providing latest web analytics information, it
will also get latest news from web analytics industry India and
opportunities available in Indian market and also help Evangelize Web
Analytics in India. *

i want to call all web analyst from the web analytics forum and also web
analyst in India to contribute! whenever you can of your busy schedule. and
if you wish to be a "author" please reach out to me.. i'll be glad to give
access.

To kick start, Naveen, Girish have agreed to be authors..:)

I want to take this opportunity to thank the web analytics fraternity, This
group (which rocks!) and WAA for their support.

*I would like to welcome all to give their feedback, suggestions to make
this platform better!

*Please note most of the posts now are from my previous web analytics blog (Web
Analytics Pulse <http://pulse-beat.blogspot.com/>).

Regards
Anil


--
Anil Umachigi
Web Analytics Pulse <http://pulse-beat.blogspot.com>


[Non-text portions of this message have been removed]

I'm looking at the WAA Web Analytics Definitions.

I need to calculate the bounce rates in Webtrends 8.0.

There is a report for Single Page Visits.

The WAA Web Analytics Definitions has definitions for both Single
Page Visits and Single Page View Visits.  When I first looked at
this, I thought hat the Single Page Visits report was counting
bounces.  Further look at the WAA Definitions makes me think that
assumption was incorrect.

They define Single Page Visits as - Visits that consist of one page
regardless of the number of times the page was viewed.

They define Single Page View Visits as Visits that consist of one
page-view.

So, how do I use Webtrends to display Single Page View Visits (aka
Bounces)?  I need to track the bounce rate on some of my websites.

Thanks in advance.

RLC

I am trying to convert URLS into page titles in Google Analytics.
Anybody have success with this? I have tried the Search and Replace
filters, but seem to be doing it wrong because it isn't working. Any
suggestions? Thanks.

I am opening many browsers at a time too and I'm not alone. I do not
like this stuff about the lenght of stay, first there is too many
people who ask just for one page and unless you change all your
pages and get some javascript that ask for a pixel periodically+ the
tool to merge this with the 'real' requests to get something
consistant it is not easy to know the real average length of stay.
Assigning 0 or 10 seconds is too arbitrary.
And the last straw: If (as I think) more than 20% of the people open
several browsers at a time they can perfectly stay for a while on a
page simply because one instance of their browser is hidden behind
another one. I have 11 browser instances opened actually on my
desktop, not because I love all those pages equally.
But regarding your question, you can implement a session cookie and
dig in your log file; in most cases people will open a new browser
instance by clicking on an icone, so there will be a new session
cookie for each browser but the client will have the same IP. If you
want to perform an analysis on a sample of 200 clients that can be
long :-)


--- In webanalytics@yahoogroups.com, "nevertrustab" <patriccc@...>
wrote:
>
> I just saw this question on an SEO forum. Somebody asked what he
> could do to get people to stay longer on his site. One of the
> moderators said that if somebody is like him and opens multiple
> browser windows at the same time and only closes them once he's
> finished there's no way of defining length of stay.
>
> I think something like that came up here some time in the past.
Just
> don't remember the details and couldnt find a good post on it.
>
> So what I'm wondering is: How many people (what percentage of
> internet users..I know it depends on how internet savy the people
in
> this field are) do use this type of behavior to browse the web?
>
> Is the length of stay metric really helpful? Isn't this a very,
very
> very big problem?
>
> Will it be helpful once people become more internet savy and more
and
> more of them start doing this?
>
> The only way to determine a (somewhat) correct length of stay
metric
> I can think of right now is by filtering out the outliers. Is that
> how you guys do it?
>
> thanks!
>

Thanks for making this interesting read known to the group. You're
right; nothing new, but something I would like everyone to keep their
eye on. Interestingly, look tru the source code and you'll see they
are using a WA tool... no surprise, just made me chuckle!

Brian
--- In webanalytics@yahoogroups.com, "michaelsummar"
<michaelsummar@...> wrote:
>
> I read this AP article in my local paper yesterday.  It is now the
lead
> news item on CNN.com.  It's nothing new, but I thought I would bring
it
> to the groups attention.
>
> http://www.cnn.com/2007/TECH/12/02/targeting.ads.ap/index.html
>

Does anyone know an easy way to strip query strings from URLs for
analysis?  We append query strings like "?campaign=" and "kw=" to all
of our campaign pages, which is great for tracking the source of a
lead.  However, it gets hairy when trying to analyze an individual URL
because there may be hundreds of variations on the same URL.  Ideally,
I'm looking for a quick SQL or MS Access command to parse this out.

Thanks,

Cory Reed

I asked this question in the GA Google groups, but got nothing but
crickets, so I'm posting here.

Imagine a page that has 3 links to a Contact Us (/contactus.html)
page. One link in the main left side navigation. One link in the
footer. One link in the content.

In GA, all of the links show the same number of clicks (in the Site
Overlay report, e.g.), since they aren't differentiated.

What is the "best practice" way of differentiating these links to know
which links people are actually clicking? Is there anyway of doing
this that doesn't increase pageviews?

TIA.


Nicholas

Hi



Tomorrow morning, I will be meeting the web administrator at the agency I
work for who will be teaching me how to gain access and use Urchin.



After months of reading up on web analytics, going to eMetrics, reading this
board, and talking to gurus and evangelists, I will finally gain access to a
web analytics tool.



My question for you is:

    1. How different is Urchin from Google Analytics? Is the only
    difference only on more available choices for reporting and that Urchin is
    stored in-house?
    2. So far the excel report derived from Urchin stats only include:

·        Unique Visitors

·        Cumulative UV

·        Prior Unique Visitors

·        Cumulative Prior UV

·        Avg. Unique Visitors/Day

·        Avg. Unique Visitor Sessions/Day

·        Avg. Pageviews/Session

<http://www.webanalyticsassociation.org/index.asp>

What other KPIs should I be looking for?



    1. Is there anything else I should be aware of or keep in back of my
    mind as the administrator is showing me Urchin?
    2. I will not be creating any reports per se but right now, I will be
    using it as a learning tool. Can you provide me with any other
    suggestions/tips on how to use Urchin as my learning tool.

Any insights are greatly appreciated!!


Thanks

Leticia


[Non-text portions of this message have been removed]

I'd like to add another resource: Avinash wrote a blog post about
using the power of statistical significance. Has been a while since I
read it, but maybe youll find it helpful:

http://www.kaushik.net/avinash/2006/05/excellent-analytics-tip1-
statistical-significance.html

--- In webanalytics@yahoogroups.com, "Craig Sullivan"
<craig.sullivan@...> wrote:
>
> OK,
>
>
>
> You need to understand confidence intervals and levels in order to
know
> what size of sample you need.
>
>
> Fortunately, there is a good little calculator and info here:
>
>
>
> http://www.surveysystem.com/sscalc.htm
>
>
>
> Craig.
>
>
>
>   <http://www.lovefilm.com/>
>
> Craig Sullivan
>
> Product Manager - Digital and Usability
> LOVEFiLM.com <http://www.lovefilm.com/>
>
> No.9 | 6 Portal Way | London | W3 6RU
> T: (020) 8896 8050 | M: (0)7711 657315 | F: 0208 896 8110
> craig.sullivan@...
>
>
>
>
>
> ________________________________
>
> From: webanalytics@yahoogroups.com
[mailto:webanalytics@yahoogroups.com]
> On Behalf Of Leslie Chacon
> Sent: 29 November 2007 03:38
> To: webanalytics@yahoogroups.com
> Subject: Re: [webanalytics] Re: How to determine sample size for
test
>
>
>
> Hi,
>
> Zach I was wondering do you know how to gather a statistically
> significant sample from an email database? When testing an email
> campaign I will just take a 10% random sample from my segmented
list and
> test three marketing messages before blasting out to the rest of the
> list. However I would like to learn/read more about getting a good
> sample to test to get optimal results. Any information would
greatly be
> appreciated.
>
> Cheers!
>
> Leslie
>
> ----- Original Message ----
> From: Zachariah Freitas <zachfreitas@...
> <mailto:zachfreitas%40hotmail.com> >
> To: webanalytics@yahoogroups.com <mailto:webanalytics%
40yahoogroups.com>
>
> Sent: Wednesday, November 28, 2007 5:26:49 PM
> Subject: [webanalytics] Re: How to determine sample size for test
>
> Interesting post, but one problem. You need to determine what lift
>
> you'd like to detect first. I usually do this by finding a break-
even
>
> on your initial investment. Once you determine what lift or
conversion
>
> increase you need then you can do the simple calculation for visits
or
>
> visitors. Do you have that data? If so I'd be happy to calculate
that
>
> for you.
>
> Zach
>
> --- In webanalytics@ yahoogroups. com, "Philip Shannon"
>
> <philip.shannon@ ...> wrote:
>
> >
>
> > Basic stats' problem:
>
> >
>
> > I will be running a test version of my homepage (2,000,000 monthly
>
> > visits). How long (or how many visits) will I need to test to be
>
> > statistically significant (confidence level 95%)? I will be
sending
>
> > 100% of my visitors to the test (I won't be running an a/b test -
I'm
>
> > using historical data as my baseline).
>
> >
>
> > According to the online calculators and equations I have found, I
only
>
> > need a few days of testing. I find that hard to believe...
>
> >
>
> > Thanks a lot!
>
> >
>
> <!--
>
> #ygrp-mkp{
> border:1px solid #d8d8d8;font-family:Arial;margin:14px
0px;padding:0px
> 14px;}
> #ygrp-mkp hr{
> border:1px solid #d8d8d8;}
> #ygrp-mkp #hd{
> color:#628c2a;font-size:85%;font-weight:bold;line-
height:122%;margin:10p
> x 0px;}
> #ygrp-mkp #ads{
> margin-bottom:10px;}
> #ygrp-mkp .ad{
> padding:0 0;}
> #ygrp-mkp .ad a{
> color:#0000ff;text-decoration:none;}
> -->
>
> <!--
>
> #ygrp-sponsor #ygrp-lc{
> font-family:Arial;}
> #ygrp-sponsor #ygrp-lc #hd{
> margin:10px 0px;font-weight:bold;font-size:78%;line-height:122%;}
> #ygrp-sponsor #ygrp-lc .ad{
> margin-bottom:10px;padding:0 0;}
> -->
>
> <!--
>
> #ygrp-mlmsg {font-size:13px;font-family:arial, helvetica, clean,
> sans-serif;}
> #ygrp-mlmsg table {font-size:inherit;font:100%;}
> #ygrp-mlmsg select, input, textarea {font:99% arial, helvetica,
clean,
> sans-serif;}
> #ygrp-mlmsg pre, code {font:115% monospace;}
> #ygrp-mlmsg * {line-height:1.22em;}
> #ygrp-text{
> font-family:Georgia;
> }
> #ygrp-text p{
> margin:0 0 1em 0;}
> #ygrp-tpmsgs{
> font-family:Arial;
> clear:both;}
> #ygrp-vitnav{
> padding-top:10px;font-family:Verdana;font-size:77%;margin:0;}
> #ygrp-vitnav a{
> padding:0 1px;}
> #ygrp-actbar{
> clear:both;margin:25px
> 0;white-space:nowrap;color:#666;text-align:right;}
> #ygrp-actbar .left{
> float:left;white-space:nowrap;}
> .bld{font-weight:bold;}
> #ygrp-grft{
> font-family:Verdana;font-size:77%;padding:15px 0;}
> #ygrp-ft{
> font-family:verdana;font-size:77%;border-top:1px solid #666;
> padding:5px 0;
> }
> #ygrp-mlmsg #logo{
> padding-bottom:10px;}
>
> #ygrp-vital{
> background-color:#e0ecee;margin-bottom:20px;padding:2px 0 8px 8px;}
> #ygrp-vital #vithd{
> font-size:77%;font-family:Verdana;font-weight:bold;color:#333;text-
trans
> form:uppercase;}
> #ygrp-vital ul{
> padding:0;margin:2px 0;}
> #ygrp-vital ul li{
> list-style-type:none;clear:both;border:1px solid #e0ecee;
> }
> #ygrp-vital ul li .ct{
> font-weight:bold;color:#ff7900;float:right;width:2em;text-
align:right;pa
> dding-right:.5em;}
> #ygrp-vital ul li .cat{
> font-weight:bold;}
> #ygrp-vital a{
> text-decoration:none;}
>
> #ygrp-vital a:hover{
> text-decoration:underline;}
>
> #ygrp-sponsor #hd{
> color:#999;font-size:77%;}
> #ygrp-sponsor #ov{
> padding:6px 13px;background-color:#e0ecee;margin-bottom:20px;}
> #ygrp-sponsor #ov ul{
> padding:0 0 0 8px;margin:0;}
> #ygrp-sponsor #ov li{
> list-style-type:square;padding:6px 0;font-size:77%;}
> #ygrp-sponsor #ov li a{
> text-decoration:none;font-size:130%;}
> #ygrp-sponsor #nc{
> background-color:#eee;margin-bottom:20px;padding:0 8px;}
> #ygrp-sponsor .ad{
> padding:8px 0;}
> #ygrp-sponsor .ad #hd1{
> font-family:Arial;font-weight:bold;color:#628c2a;font-
size:100%;line-hei
> ght:122%;}
> #ygrp-sponsor .ad a{
> text-decoration:none;}
> #ygrp-sponsor .ad a:hover{
> text-decoration:underline;}
> #ygrp-sponsor .ad p{
> margin:0;}
> o{font-size:0;}
> .MsoNormal{
> margin:0 0 0 0;}
> #ygrp-text tt{
> font-size:120%;}
> blockquote{margin:0 0 0 4px;}
> .replbq{margin:4;}
> -->
>
> __________________________________________________________
> Be a better pen pal.
> Text or chat with friends inside Yahoo! Mail. See how.
> http://overview.mail.yahoo.com/ <http://overview.mail.yahoo.com/>
>
> [Non-text portions of this message have been removed]
>
>
>
> Click here
> <https://www.mailcontrol.com/sr/wQw0zmjPoHdJTZGyOCrrhg==
> Xj1zATR0bL5eS+LeV+!
hmvEJGaYwQCRBpqBchWH766m08G6HFWTXPG4Gi817qdzC50Qvje6o
> FK4SFDCugzy!
TX7UCI5t6KBrEHPlk6RSQMfKMhZ2ggdcl1PCJqYyLLRNtkM3bZNBhqyd60ZD
> yoj!kMyMeFFTtXtYdlbhZgB!tlhEhSOn6aYxXskj>  to report this email as
spam.
>
>
>
> LOVEFiLM International Limited is a company registered in England
and Wales. Registered Number: 04392195. Registered Office: No.9, 6
Portal Way, London W3 6RU, United Kingdom.
>
> This e-mail is confidential to the ordinary user of the e-mail
address to which it was addressed. If you have received it in error,
please delete it from your system and notify the sender immediately.
>
> This message has been scanned for viruses by BlackSpider
MailControl - www.blackspider.com
>
>
> [Non-text portions of this message have been removed]
>

Hi Philip,

just out of curiousity: What are you trying to test?

Patrick



--- In webanalytics@yahoogroups.com, "Philip Shannon"
<philip.shannon@...> wrote:
>
> Basic stats' problem:
>
> I will be running a test version of my homepage (2,000,000 monthly
> visits).  How long (or how many visits) will I need to test to be
> statistically significant (confidence level 95%)?  I will be sending
> 100% of my visitors to the test (I won't be running an a/b test - I'm
> using historical data as my baseline).
>
> According to the online calculators and equations I have found, I only
> need a few days of testing.  I find that hard to believe...
>
> Thanks a lot!
>

We host an 3rd party site in an iFrame within our site and have been
using Google Analytics. The 3rd party have now requested to add Google
Analytics to the iFrame. I can't see any reason why this would not work
as effectively these are 2 separate sites using 2 separate Google
Analytics accounts.

Coincidenetly we also have our own API that runs in iFrames on other
sites. In this iFrame we run Coremetrics and Google Analytics but there
is a wide disparity between the page views reported we with Google
Analytics reporting around 25% compared to Coremetrics. Any clues why
this should be?

Jim.

Hi all,

I am preparing a seminar for my company in which I will present all the basics
and some advanced things that can be done using Web Analytics. I know that I
once read about this here in the forum, but I could not find any files in the
forum or the thread that I remember.

Can someone shed some light (or even better, send to me or publish in the forum
files section) any presentations about Web Analytics (also about Google
Analytics specifically)? It would help me...

Thank you very much.

Daniel Waisberg
Co-Chair of Marketing at WAA
http://www.linkedin.com/in/danielwaisberg


      
________________________________________________________________________________\
____
Be a better friend, newshound, and
know-it-all with Yahoo! Mobile.  Try it now. 
http://mobile.yahoo.com/;_ylt=Ahu06i62sR8HDtDypao8Wcj9tAcJ


[Non-text portions of this message have been removed]

From: Kenn
Sent: Sunday, December 02, 2007 5:23 AM


I think both suffered a little this year in being a little too geared
to new practitioners in analytics and measurement.



Yes Kenn - that message came through loud and clear.
So for those of you who fondly remember and continue
to yearn for those days of mind-expansion in Santa Barbara..
stay tuned - there are plans in the works above and beyond an
Advanced Track at the eMetrics Marketing Optimization Summit
in San Francisco...   talk about engagement...!

    ---------------------------------------------------
    Jim Sterne <jsterne@...>
    +1-805-965-3184  http://www.targeting.com
    Chairman, http://www.WebAnalyticsAssociation.org
    ---------------------------------------------------
    eMetrics Marketing Optimization Summit
    http://www.emetrics.org
      Toronto, March 31 - April 2
      Munich April 8-9
      San Francisco, May 4-9
      London, May 21-22
      Washington D.C., October



[Non-text portions of this message have been removed]

I got the same thing.  It looks as if someone harvested our e-mails
and hit the list of those who posted to this forum.

--Paul

--- In webanalytics@yahoogroups.com, "David Culbertson"
<davidsculbertson@...> wrote:
>
> Anybody else get this email....
>
> =================
> analyticsLife.com - "The" Destination Site For Online Analytics
>
> For professionals , enthusiasts and businesses with analytics needs,
> analyticsLife is dedicated to advancing the analytics industry and
> being its networking hot spot. The site will include
>
>     * Blogs/message boards/chat rooms
>     * Job boards
>     * Expert resources & event posting
>     * Free personal profile
>     * Upload articles, pictures, music etc.
>
> Introductory Offer for Business Members : post your jobs FREE or
> advertise (limited time and space).   Businesses benefit from:
>
>     * Post jobs
>     * Advertise
>     * Company profile page
>     * Post events & articles
>
> Site Launching Early December
>
> For immediate information contact Courtney Jackson at
> Courtney@...
>
> 302.504.3020 or Toll Free 888.265.4857
>
> analyticsLife
>
> P.O. Box 8180
>
> Wilmington, DE 19803
>
> ==========================
>
> - David Culbertson
> LightBulbInteractive.com
>

Urchin, when properly configured, is a great compliment to Google
Analytics.

The biggest thing I use it for is the ability to look at 404 errors.
You simply can't do that with Google Analytics.

--Paul

--- In webanalytics@yahoogroups.com, "Leticia Colon"
<leticia.colon01@...> wrote:
>
> Hi
>
>
>
> Tomorrow morning, I will be meeting the web administrator at the
agency I
> work for who will be teaching me how to gain access and use Urchin.
>
>
>
> After months of reading up on web analytics, going to eMetrics,
reading this
> board, and talking to gurus and evangelists, I will finally gain
access to a
> web analytics tool.
>
>
>
> My question for you is:
>
>    1. How different is Urchin from Google Analytics? Is the only
>    difference only on more available choices for reporting and that
Urchin is
>    stored in-house?
>    2. So far the excel report derived from Urchin stats only
include:
>
> ·        Unique Visitors
>
> ·        Cumulative UV
>
> ·        Prior Unique Visitors
>
> ·        Cumulative Prior UV
>
> ·        Avg. Unique Visitors/Day
>
> ·        Avg. Unique Visitor Sessions/Day
>
> ·        Avg. Pageviews/Session
>
> <http://www.webanalyticsassociation.org/index.asp>
>
> What other KPIs should I be looking for?
>
>
>
>    1. Is there anything else I should be aware of or keep in back
of my
>    mind as the administrator is showing me Urchin?
>    2. I will not be creating any reports per se but right now, I
will be
>    using it as a learning tool. Can you provide me with any other
>    suggestions/tips on how to use Urchin as my learning tool.
>
> Any insights are greatly appreciated!!
>
>
> Thanks
>
> Leticia
>
>
> [Non-text portions of this message have been removed]
>

Something like this should work in SQL

RIGHT ( character_expression , integer_expression )

LEFT ( character_expression , integer_expression )

SUBSTRING ( expression , start , length )

PATINDEX ( '%pattern%' , expression )
Contact me offline and I can help



On Dec 4, 2007 12:10 PM, Cory Reed <creed@...> wrote:

>   Does anyone know an easy way to strip query strings from URLs for
> analysis? We append query strings like "?campaign=" and "kw=" to all
> of our campaign pages, which is great for tracking the source of a
> lead. However, it gets hairy when trying to analyze an individual URL
> because there may be hundreds of variations on the same URL. Ideally,
> I'm looking for a quick SQL or MS Access command to parse this out.
>
> Thanks,
>
> Cory Reed
>
>
>



--
Anil Batra
http://webanalysis.blogspot.com
Web Analytics, Behavioral Targeting and Online Advertising Blog


[Non-text portions of this message have been removed]

Leslie, as long as your sampling process is truely random and your
sample is larger than say 100 you should be in the clear.  Just
remember that your 10% pull only reflects the oppions and preferences
of your email list.  You can't automatically apply your findings to
the greater population unless your email population statistically
mirrors the greater population.

Random selection is the key!  If your selection is biased then your
results will be biased.  That's the best I can offer you.  Let me
know if that makes sense.

Zach



--- In webanalytics@yahoogroups.com, "nevertrustab" <patriccc@...>
wrote:
>
> I'd like to add another resource: Avinash wrote a blog post about
> using the power of statistical significance. Has been a while since
I
> read it, but maybe youll find it helpful:
>
> http://www.kaushik.net/avinash/2006/05/excellent-analytics-tip1-
> statistical-significance.html
>
> --- In webanalytics@yahoogroups.com, "Craig Sullivan"
> <craig.sullivan@> wrote:
> >
> > OK,
> >
> >
> >
> > You need to understand confidence intervals and levels in order
to
> know
> > what size of sample you need.
> >
> >
> > Fortunately, there is a good little calculator and info here:
> >
> >
> >
> > http://www.surveysystem.com/sscalc.htm
> >
> >
> >
> > Craig.
> >
> >
> >
> >   <http://www.lovefilm.com/>
> >
> > Craig Sullivan
> >
> > Product Manager - Digital and Usability
> > LOVEFiLM.com <http://www.lovefilm.com/>
> >
> > No.9 | 6 Portal Way | London | W3 6RU
> > T: (020) 8896 8050 | M: (0)7711 657315 | F: 0208 896 8110
> > craig.sullivan@
> >
> >
> >
> >
> >
> > ________________________________
> >
> > From: webanalytics@yahoogroups.com
> [mailto:webanalytics@yahoogroups.com]
> > On Behalf Of Leslie Chacon
> > Sent: 29 November 2007 03:38
> > To: webanalytics@yahoogroups.com
> > Subject: Re: [webanalytics] Re: How to determine sample size for
> test
> >
> >
> >
> > Hi,
> >
> > Zach I was wondering do you know how to gather a statistically
> > significant sample from an email database? When testing an email
> > campaign I will just take a 10% random sample from my segmented
> list and
> > test three marketing messages before blasting out to the rest of
the
> > list. However I would like to learn/read more about getting a good
> > sample to test to get optimal results. Any information would
> greatly be
> > appreciated.
> >
> > Cheers!
> >
> > Leslie
> >
> > ----- Original Message ----
> > From: Zachariah Freitas <zachfreitas@
> > <mailto:zachfreitas%40hotmail.com> >
> > To: webanalytics@yahoogroups.com <mailto:webanalytics%
> 40yahoogroups.com>
> >
> > Sent: Wednesday, November 28, 2007 5:26:49 PM
> > Subject: [webanalytics] Re: How to determine sample size for test
> >
> > Interesting post, but one problem. You need to determine what
lift
> >
> > you'd like to detect first. I usually do this by finding a break-
> even
> >
> > on your initial investment. Once you determine what lift or
> conversion
> >
> > increase you need then you can do the simple calculation for
visits
> or
> >
> > visitors. Do you have that data? If so I'd be happy to calculate
> that
> >
> > for you.
> >
> > Zach
> >
> > --- In webanalytics@ yahoogroups. com, "Philip Shannon"
> >
> > <philip.shannon@ ...> wrote:
> >
> > >
> >
> > > Basic stats' problem:
> >
> > >
> >
> > > I will be running a test version of my homepage (2,000,000
monthly
> >
> > > visits). How long (or how many visits) will I need to test to be
> >
> > > statistically significant (confidence level 95%)? I will be
> sending
> >
> > > 100% of my visitors to the test (I won't be running an a/b
test -
> I'm
> >
> > > using historical data as my baseline).
> >
> > >
> >
> > > According to the online calculators and equations I have found,
I
> only
> >
> > > need a few days of testing. I find that hard to believe...
> >
> > >
> >
> > > Thanks a lot!
> >
> > >
> >
> > <!--
> >
> > #ygrp-mkp{
> > border:1px solid #d8d8d8;font-family:Arial;margin:14px
> 0px;padding:0px
> > 14px;}
> > #ygrp-mkp hr{
> > border:1px solid #d8d8d8;}
> > #ygrp-mkp #hd{
> > color:#628c2a;font-size:85%;font-weight:bold;line-
> height:122%;margin:10p
> > x 0px;}
> > #ygrp-mkp #ads{
> > margin-bottom:10px;}
> > #ygrp-mkp .ad{
> > padding:0 0;}
> > #ygrp-mkp .ad a{
> > color:#0000ff;text-decoration:none;}
> > -->
> >
> > <!--
> >
> > #ygrp-sponsor #ygrp-lc{
> > font-family:Arial;}
> > #ygrp-sponsor #ygrp-lc #hd{
> > margin:10px 0px;font-weight:bold;font-size:78%;line-height:122%;}
> > #ygrp-sponsor #ygrp-lc .ad{
> > margin-bottom:10px;padding:0 0;}
> > -->
> >
> > <!--
> >
> > #ygrp-mlmsg {font-size:13px;font-family:arial, helvetica, clean,
> > sans-serif;}
> > #ygrp-mlmsg table {font-size:inherit;font:100%;}
> > #ygrp-mlmsg select, input, textarea {font:99% arial, helvetica,
> clean,
> > sans-serif;}
> > #ygrp-mlmsg pre, code {font:115% monospace;}
> > #ygrp-mlmsg * {line-height:1.22em;}
> > #ygrp-text{
> > font-family:Georgia;
> > }
> > #ygrp-text p{
> > margin:0 0 1em 0;}
> > #ygrp-tpmsgs{
> > font-family:Arial;
> > clear:both;}
> > #ygrp-vitnav{
> > padding-top:10px;font-family:Verdana;font-size:77%;margin:0;}
> > #ygrp-vitnav a{
> > padding:0 1px;}
> > #ygrp-actbar{
> > clear:both;margin:25px
> > 0;white-space:nowrap;color:#666;text-align:right;}
> > #ygrp-actbar .left{
> > float:left;white-space:nowrap;}
> > .bld{font-weight:bold;}
> > #ygrp-grft{
> > font-family:Verdana;font-size:77%;padding:15px 0;}
> > #ygrp-ft{
> > font-family:verdana;font-size:77%;border-top:1px solid #666;
> > padding:5px 0;
> > }
> > #ygrp-mlmsg #logo{
> > padding-bottom:10px;}
> >
> > #ygrp-vital{
> > background-color:#e0ecee;margin-bottom:20px;padding:2px 0 8px
8px;}
> > #ygrp-vital #vithd{
> > font-size:77%;font-family:Verdana;font-
weight:bold;color:#333;text-
> trans
> > form:uppercase;}
> > #ygrp-vital ul{
> > padding:0;margin:2px 0;}
> > #ygrp-vital ul li{
> > list-style-type:none;clear:both;border:1px solid #e0ecee;
> > }
> > #ygrp-vital ul li .ct{
> > font-weight:bold;color:#ff7900;float:right;width:2em;text-
> align:right;pa
> > dding-right:.5em;}
> > #ygrp-vital ul li .cat{
> > font-weight:bold;}
> > #ygrp-vital a{
> > text-decoration:none;}
> >
> > #ygrp-vital a:hover{
> > text-decoration:underline;}
> >
> > #ygrp-sponsor #hd{
> > color:#999;font-size:77%;}
> > #ygrp-sponsor #ov{
> > padding:6px 13px;background-color:#e0ecee;margin-bottom:20px;}
> > #ygrp-sponsor #ov ul{
> > padding:0 0 0 8px;margin:0;}
> > #ygrp-sponsor #ov li{
> > list-style-type:square;padding:6px 0;font-size:77%;}
> > #ygrp-sponsor #ov li a{
> > text-decoration:none;font-size:130%;}
> > #ygrp-sponsor #nc{
> > background-color:#eee;margin-bottom:20px;padding:0 8px;}
> > #ygrp-sponsor .ad{
> > padding:8px 0;}
> > #ygrp-sponsor .ad #hd1{
> > font-family:Arial;font-weight:bold;color:#628c2a;font-
> size:100%;line-hei
> > ght:122%;}
> > #ygrp-sponsor .ad a{
> > text-decoration:none;}
> > #ygrp-sponsor .ad a:hover{
> > text-decoration:underline;}
> > #ygrp-sponsor .ad p{
> > margin:0;}
> > o{font-size:0;}
> > .MsoNormal{
> > margin:0 0 0 0;}
> > #ygrp-text tt{
> > font-size:120%;}
> > blockquote{margin:0 0 0 4px;}
> > .replbq{margin:4;}
> > -->
> >
> > __________________________________________________________
> > Be a better pen pal.
> > Text or chat with friends inside Yahoo! Mail. See how.
> > http://overview.mail.yahoo.com/ <http://overview.mail.yahoo.com/>
> >
> > [Non-text portions of this message have been removed]
> >
> >
> >
> > Click here
> > <https://www.mailcontrol.com/sr/wQw0zmjPoHdJTZGyOCrrhg==
> > Xj1zATR0bL5eS+LeV+!
> hmvEJGaYwQCRBpqBchWH766m08G6HFWTXPG4Gi817qdzC50Qvje6o
> > FK4SFDCugzy!
> TX7UCI5t6KBrEHPlk6RSQMfKMhZ2ggdcl1PCJqYyLLRNtkM3bZNBhqyd60ZD
> > yoj!kMyMeFFTtXtYdlbhZgB!tlhEhSOn6aYxXskj>  to report this email
as
> spam.
> >
> >
> >
> > LOVEFiLM International Limited is a company registered in England
> and Wales. Registered Number: 04392195. Registered Office: No.9, 6
> Portal Way, London W3 6RU, United Kingdom.
> >
> > This e-mail is confidential to the ordinary user of the e-mail
> address to which it was addressed. If you have received it in
error,
> please delete it from your system and notify the sender immediately.
> >
> > This message has been scanned for viruses by BlackSpider
> MailControl - www.blackspider.com
> >
> >
> > [Non-text portions of this message have been removed]
> >
>

michismith-

Have you tried sorting your pages by Page Title?  To do this click on
the left nav, "Content-->Content by Title".  This will sort all of your
pages by the html page title associated.  Also, if multiple url's share
the same title you can drill down to view the performance of each
individual url.

There is some info regarding usage of the Content by Title report at the
bottom of this link:

http://www.google.com/analytics/cu/cv_objectives_website_copy.html
<http://www.google.com/analytics/cu/cv_objectives_website_copy.html>

Let me know if this helps,

Scott Zakrajsek
Web Analyst, Victoria's Secret


--- In webanalytics@yahoogroups.com, "michismith2004" <smith.mich@...>
wrote:
>
> I am trying to convert URLS into page titles in Google Analytics.
> Anybody have success with this? I have tried the Search and Replace
> filters, but seem to be doing it wrong because it isn't working. Any
> suggestions? Thanks.
>




[Non-text portions of this message have been removed]

Hi Philip,

I'm also curious about what your testing.  Because you talked about
being concerned that sample sizes needed might be too small.  You
might be right, if your customers are biased on how they utilize your
website.  Some examples of this might be customers don't purchase on
weekdays but do purchase on weekends.  Customer do one kind of
behavior at the beginning of a month and an entrirely different type
of behavior at the end of the month.  You have business & individual
customers at different intervals.

Basically, testing is complicated if the behavior your trying to
influence varies over time?  Website are transiantly visited unlike
mailings.  This makes it harder to analyze.

My experience has shown that testing longer is more accurate than
larger sample sizes when the reason for the behavior changes with
time.  Understand the behavior your trying to influence to understand
the timing for the test.


Zach




--- In webanalytics@yahoogroups.com, "nevertrustab" <patriccc@...>
wrote:
>
> Hi Philip,
>
> just out of curiousity: What are you trying to test?
>
> Patrick
>
>
>
> --- In webanalytics@yahoogroups.com, "Philip Shannon"
> <philip.shannon@> wrote:
> >
> > Basic stats' problem:
> >
> > I will be running a test version of my homepage (2,000,000 monthly
> > visits).  How long (or how many visits) will I need to test to be
> > statistically significant (confidence level 95%)?  I will be
sending
> > 100% of my visitors to the test (I won't be running an a/b test -
I'm
> > using historical data as my baseline).
> >
> > According to the online calculators and equations I have found, I
only
> > need a few days of testing.  I find that hard to believe...
> >
> > Thanks a lot!
> >
>