... I don't think you've understood what people's main worries about third-party cookies actually are. Or at least, if we set aside all the conspiracy...
WARNING: If you are tired of the debate over third party cookies and privacy, don't bother reading this post. You have been warned! :o) ... I am not sure...
... All tracking, but not all cookies. Some sites, such as Craig's site LOVEFiLM, inherently require you to be logged in. They are unusable without cookies, or...
... Undoubtedly true on all accounts. In fact, I have no problem with the process you describe. It is very much in line with the principles of the NAI and I...
... No, I believe it's only personally identifiable information. So it's not strictly relevant to web analytics, except as a general cultural reluctance for...
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Craig Sullivan
craig.sullivan@...
Jun 1, 2005 7:42 pm
Well, Thanks for the mention there Stephen. We do require people to accept first party cookies to use our site but it isn't down to pure marketing reasons...
But what is "personal data"? Web analytics tracks usage anonymously--or at least it does when properly practiced. I think the suspicion surrounding cookies is...
Hi Folks, I'm consulting with a University that has decent, but not bottomless, advertising budget. They purchased Net Tracker and I will be helping them...
Hi David, ... This isn't maybe what you want in response, but is it realistic to expect to attribute a lead to a specific media? If your client is a...
Hi Philippa, You bring up a good point. My client is trying to segment their advertising into two distinct groups - branding and direct response to a specific...
Dave, Don't know anything about ClickPath. For the advertising->response measurement issues, you might be able to capture the timing of the advertising to the...
I've always told my clients that if they want to track offline campaigns (newspaper, magazines, print mailers, tv) to set up a unique "splash" page on their...
Using a link like : www.abc.com/newsad may not effectivley show you the number of people coming to the website through the ad. How many people actually enter...
David, that's an excellent addition to Matt's excellent comment. Coincidentally, I got an e-mail late Friday that indicated my client will apply the IT...
Folks, I'm about to board a plane for home but wanted to dash off a quick note with some of the impressions I am left with after three days surrounded by web...
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Craig Sullivan
craig.sullivan@...
Jun 4, 2005 10:44 pm
Well, I agree - one of the examples I've used is funnels that are wider in the middle than the top..... Why?..... The reason is that from our print insertion...
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Craig Sullivan
craig.sullivan@...
Jun 4, 2005 10:50 pm
Yes, Good to use a splash url (and the shorter the better IMHO). If it is too long, it won't work as well. Even better is to use a promotional hook (promo...
I agree with Eric, it was a great meeting. There were some dynamite presentations from practitioners at Yahoo, Dell, Intuit, Microsoft, and CBS, to name a few...
The tracks are never anonymous if enough data is available and these various sources are combined. Example: Using the cookie to pinpoint a unique browsers...
I wanted to get your opinion on cookies as we're working closely with the IAB in Finland and the vendors currently monopolise the measurement industry here. To...
To Jim Sterne and the whole E-Metrics conference team, I and the team from Visual Sciences that attended wanted to thank you for a great conference. It was my...
Hi Eric, ... I think this is absolutely true - and even more so outside the hallowed environs of the Summit - I speak to and consult with CEO's of small ...
Does anyone know what was discussed in the Top 10 Problems session at the E-metrics summit this year? I am working at IT Frontier Corporation, Japan, as...
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Darren Beale
bealers@...
Jun 6, 2005 9:31 am
... This of course assumes that you are stateside, the European London one is this week in London. Regards, Darren Beale...
Counting only repeat visitors does not fully address the impact of cookies being deleted. This will account for those cookies being blocked, but 1) there is a...
Here they are: 1. Hiring people 2. Proliferation of data ‹ multiple sources & reports & integration 3. No standard definitions & benchmarks & templates &...
Hey y¹all -- Shout-out to everyone I met (in person!) last week at E-metrics. It was a great time, with more information than we could possibly absorb on...
Maybe this has been discussed before, Does AOL.com encrypt/obfuscate their referrer keywords deliberately? For instance I see the following keyword trends in...
