From a retail financial services perspective it would be dependant on which department wanted to see which metrics: sales/marketing teams would be more...
Anil, it sounds like you're heading down the path similar to Eric's blog discussion on engagement. Up until mid 2006 ish, I used to do a fairly convoluted and ...
If you are measuring the performance of the landing page in terms of drop out rate or bounce rate then entry page/single access page metric would be a good...
I would have thought that landing page stickiness would be best measured by how many people visit that page and the time they spent on it. WebSideStory (using...
Friends - I have recently stepped down as Web Analytics Manager for the FirstGov.gov Web portal, operated by the U.S. General Services Administration. The...
For those of you who have investigated or have used Google's Website Optimizer (GWO), I have some questions: The Conversion Rate is measured as (#conversion...
Hi-- Just thought I would let the group know that my company Technology Leaders is looking to bring on a web analytics consultant. We're located in New York...
If you're interested in the subject, you might like to listen to the podcast from the Web Manager's Roundtable in Washington DC in December. You can download...
For those of you who have investigated or have used Google’s Website Optimizer (GWO), I have some questions: The Conversion Rate is measured as (#conversion...
Going to the Online Marketing Summit in San Diego, February 22-24 at the Paradise Resort? This is an opportunity to share interactive marketing best practices...
Too many people still fail to see that web analytics is a beautiful swan and merely view it as an ugly duckling compared to the hot cousin search engine...
Hello Everyone, I thought I would share a solution I implemented that moves our log files from their perspective servers to our WebTrends box. (We're running...
Does anyone have examples of executive dashboards they've created? I'm looking to see what is included in your reports i.e. lead generation, top 5 pages,...
We're sure going to miss you Richard - and have every expectation that you're going to surprise us with some sort of library analytics white paper! All the...
Hmmm, what a great question. I picture it like a cross between Defcon and a WWF cage fight. We'd have the various analysts in a cage with a computer and some...
I agree it is difficult to champion web analytics... especially at it is a little understood subject and requires a lot of selling to management of established...
Great response! I forgot to mention that I wasn't taking national or regional differences into account. There is a salary and adoption gap between the United...
2007 Predictions: Web Analytics by Avinash Kaushik http://www.kaushik.net/avinash/2006/12/2007-predictions-web-analtyics.html Avinash asks me to predict the...
Miles, One of the challenges with web analytics is that people do not look kindly on differences in numbers on the same site for the same period. It's not ...
Position Overview: The Manager, Web Analytics & Reporting is responsible for the overall e-commerce analytics strategy, process, and organization which deliver...
Hi- I am a corporate recruiter at Staples and I'm looking to hire a Web Analytics Manager with expertise in Coretmetrics (preferred) or a similar tool. I've...
There are some great predictions in these blogs below. One that struck me as interesting was Gary Angel's blog. Prediction #1, or the value of the #1 spot in...
I'm a very long time lurker and first time poster, but I wanted to add to Harry's post. I worked with ShopNBCs new VP/General Manager of eCommerce, Geoff...
Hi all, This isn't a web analytics question per se, but I was wondering if anyone has any information about the methodology this free service uses (their FAQ...
Meredith, I am glad you were able to post the job. Group: I pointed Meredith to the forum. The job is with Staples.com and would be a great opportunity for...
Perhaps the data isn't credible in some circumstances - there will always be those firms who either cannot "find" the data or do a fix/calculation to get...
Hi all I've recently started a data analysis post in online recruitment and wondered if anyone works in the same field and wanted to chat, share ideas etc. ...
Hello friends, I´m looking for specialized paid articles/periodics/magazines for my job. I´m looking for Internet and Data Intelligence subjects. Can you...