Lars, this is something I've spent a great deal of time analyzing and testing for nearly a decade now...and it's no less controversial today than it was back...
Some great MBA-style answers here! Remember also that the value of information is the value of the different decision outcomes. So if having tons of web...
Thanks for all the insightful responses. Say you are told: "Sell as much as you can as long as you do not exceed a cost per order of x dollars per campaign!" ...
Lars & Group, This is my first post to the group, and have been watching the threads for some time, and this one appears to be right in my sweet spot. The...
Hi Lars, In this case It is as it is, you pay for times the campaign, the Conversion just happens one time. This is why you might come back with an additonal...
TRAFFIC DEVELOPMENT MANAGER Contact: jobs@... The Deal, a financial multi-media company, publishes a weekly magazine, daily newspaper, Web site, and...
Hi Judah, Good point. How do WebTrends, Omniture, etc price their products given that value added pricing is so hard to determine in any analytics product? ...
Hi, Been a member of this forum for a month or so, simply reading others' posts has been of great value to me. But I'm kinda stumped, thereby occasioning my...
There was a great article in Darwin Magazine(since taken over by CIO) a couple of years ago named "The TAO of ROI" - as relevant today as it was when it was...
The first question to ask is why are you putting these sites together? Our strategy has been built around the customer experience. If one of your site...
Not sure if I understand your questions, but you are right about the definition. Refering clicks is simply the first time they come to your site from a search...
I'm looking at a branded response online campaign and I'm faced with determining what the percentage of impressions I should allocate towards branding banners...
Lars, not sure what you're trying to get at here. If you have a tracking solution that's mapped/incorporated across those digital touch points, the CPO should...
... for domain A, domain B, domain C etc and so on. Sure. Populate an s-prop with the site name, then correlate that variable with page name via Edit Setting >...
Hi Bob, Thanks for response. It's great to know that Omniture will continue to support Discover v1.5. If you need any more specifics on the issue I'm running...
We have 60+ people that are confirmed and 35+ on a waiting list. I had to close the sign-up form for the waiting list yesterday. There is a risk we may become...
Thanks a lot for your responses, Craig Scribner and Danuloff. It was a mistake on my part in not providing additional background info. You see, we've just got...
I agree with Craig Danuloff. Another way is to set the "channel/ site section" with the site name, and then pages and channel may already be correlated. Go to...
I got this email from a new WAA member who was the recipient of a pass to a conference (you know, the discounts and free stuff that the WAA does here): Thank...
Sounds like you don't need to look any further. Other than to possibly negotiate a better price. Offermatica is the best in the industry for exactly that!...
ZAAZ will be hosting the WAW on March 14th. Please make sure to RSVP at http://www.webanalyticsdemystified.com/wednesday/ Note: I will be on vacation but...
Maiorescu + Associates is a fast growing boutique consultancy focused on media technology. We are looking for a business analyst to serve our global clients....
If you would "love to help out and be involved as much as (you) can in the web analytics community", this forum and the WAA are the places to do it. As...
Hello again! It's been awhile since I've posted to the group (don't ask!) but I wanted to pipe up and remind everyone about two web analytics-related events...
Hi, Does anyone know that when Compete data refers to Prospect Volume, what does Volume signify? Does "volume" mean visits? Also, Compete's use of the term...
Do you have any historical data on either one? (brand or direct response). Better yet, do you have data (imps, clicks, activities) for when both types were in...
Hi all, I am very proud to announce that the WAA Marketing Comittee have created an oline store to sell mugs, t-shirts, clocks, and many more products. Take a...
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