An AMA-moderated panel of senior marketing executives discussing
their own approaches to marketing innovations...

Felix Litman
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Marketing Innovators - True Stories from the Front Lines
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WHEN: Thursday, November 8, 2007, 10:00am-11:00am PST

WHERE: Live from your browser, Free

SPEAKERS:
- Russ Rubin, SVP, Global Accounts, MarketTools and former Senior
Director of Consumer Insights, International, General Mills
- Marla Chupack, Moderator, American Marketing Association

SPONSORS: WebEx and the American Marketing Association

REGISTRATION:
http://www.finervista.com/WebEx_MarketingPanel_Featured/

WEBCAST DETAILS

According to a recent industry article in Advertising Age, marketers
are being challenged now more than ever to come up with truly
innovative new products. Yet, a recent survey showed only 12% of
marketers consider recently launched products as being
differentiated.

What steps as a marketer can you take to evoke a real marketing
breakthrough?

Join Russ Rubin, SVP, Global Accounts for MarketTools, formerly the
Senior Director of Consumer Insights, International at General Mills
as he moderates a roundtable discussion with senior executives that
have positioned innovation as a "must achieve" goal for their
companies.

Attend this webinar to get inspired and learn from the experts:

- Learn what leading companies are doing to foster innovation
- Hear success stories and examples of innovation in action
- Discover what you need to do to have innovation imbedded in your
company's DNA
- Understand how companies are using new ways to gather consumer
insight to fuel their innovation process

Who Should attend:

Marketing professionals responsible for:

- Marketing
- Market Research
- Internet Marketing
- Online Marketing
- Public Relations
- Advertising
- Marketing Planning
- Marketing Strategy
- Marketing Budgeting

More information and registration:
http://www.finervista.com/WebEx_MarketingPanel_Featured/
Space is limited. Register now.



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